@chinwagpsych

Next week Alex Sass will be speaking at the November Edition of PsychUp, we caught up with him to ask some questions to whet your whistle for the big day (Nov 12).

If you haven’t already snapped up a ticket, don’t fret, there are still a few more available. Get your’s here. Over to Alex...

The time is almost upon us for the next monthly instalment of Chinwag Psych: November PsychUp. If you haven't got your ticket, why ever not? Grab one now.

Save the date, Nov 12, Alex Sass, Managing Director, Hyperworld Control and Social Media Consultant, Dynamo PR will be speaking on "The Value of Social Phobia in Digital Marketing". Find out more about Alex here.

Next week Chinwag will be hosting the first Chinwag Psych: PsychUp, Wed 8 Oct (6pm - 9pm). Geared towards marketers, academics and anyone with an interest how businesses can use psychology, neuroscience and behavioural economics to improve.

Following the hugely successful Chinwag Psych earlier this year, this meetup will showcase two leading thinkers in the field, with a few drinks and a chance to chat and network with like-minded people. Did we mention it is completely free to attend?

New technologies are helping interpret and analyze how we behave.

One such example is myPersonality, which has attracted nearly 7.5 million people since its launch in 2007.

Developed by David Stillwell, myPersonality creates a profile from data on Facebook. It is now opening up to other academics and businesses who might benefit from adding questionnaires to the world’s most ubiquitous social network.

Chinwag Psych saw experts across marketing, advertising, psychology, machine learning and neuroscience deliver ways best to understand your target market. 

Through a range of academic speakers and practitioners, there was a lot to be learned about how we can gain insights to run an efficient team or what a customer might be thinking.

Leigh Caldwell is a combination of both academic and businessman as the CEO of Inon and a cognitive behavioural economist. But what is that and how did he end up with that title?

Chinwag Psych was a huge success last week. We have our picks of recent revelatory reading just to keep the mind tintilated...

Handwritten revelations of the mind?

The controversial practice of graphology - deducing personality from handwriting - is still making headlines. Bad news for those of us from the 'chicken scratch' school of penmanship. 

Missing Chinwag Psych? Fear not - we still have some great content to share with you from our speakers. The day focused on machine learning, neuroscience and psychology and how these disciplines can be successfully applied to business. 

One of the great speakers was William Higham, consumer strategist, futurist, author and founder of the Next Big Thing consultancy. His understanding of the way consumers think helps him to advise businesses all over the world.

Chinwag Psych was a huge success, with a fantastic selection of great speakers sharing insights into how psychology, neuroscience and machine learning can open new avenues for business.

One of the day's speakers, Cat Jones, talks to Chinwag about her presentation.

As many of us online become accustomed to social sharing, it’s no surprise that there are practitioners looking into how it can be exploited.

Chinwag Psych is almost here. Grab a ticket and prepare to learn all sorts of intriguing things about machine learning, psychology and neuroscience in business and beyond.

A formidable list of speakers span academic principles, marketing skills, psychology for teams, behavioural economics and much more. If you’re already signed up, be sure to catch Marina Clement and Dan Bennett of Ogilvy Change.

They will be talking about how Ogilvy Change one a pitch for News International. As a result they completely redesigned the subscription process to attract more customers.

Tomorrow is the day for our Chinwag Psych event where attendees can learn from the experts working with psychology, machine learning and neuroscience in business.

If you fancy a little food for your brain, grab a ticket and join us, it’s going to be a packed event with more than enough to inspire.

One of the great speakers in our lineup is Fabian Stelzer, co-founder and CEO of EyeQuant.

Not long now until the Chinwag Psych event on May 9. If you don’t have your ticket yet you can still grab one here.

Meanwhile, whether you can attend the event or if you’re just interested in a little reading on the topic of psychology, neuroscience and machine learning, here’s our weekly round up to get you thinking.

Happy Birthday to the father of modern neuroscience

Chinwag Psych's very own Nathalie Nahai has given us a taster of what she'll be talking about at the conference. Have a read about the importance of a website's design and how it can influence what customers buy.

The background image and colour of your site can prime consumers, claims new research.

With a boom in commercial websites and the range of products on offer, how do we decide what to buy?

Chinwag Psych (@ChinwagPsych) is fast approaching and we have more speakers to introduce you to. 

May 9th is the date and Chancery Lane the place. 

The full day conference is jam packed full of case studies, theory, insight and plenty of practical advice centred around the latest thinking and application of psychology, neuroscience and machine learning.