The realm of online copywriting has upped its game, gone are the
days of dumping regurgitated written copy onto web pages to fill in the gaps.
Nowadays
it’s all about content in a much broader sense of the word and the candidates
are certainly proving this to be true with up to 73% of our traditional
copywriters, registered in the last year possessing additional digital content
focused skills.
So what does this mean for the traditional copywriter?