McKinsey Global Institute

#SMWLDN in Rewind: McKinsey Unlock £800m Value and Productivity through Social Technologies

McKinsey Global Institute's Michael Chui speaking at The £800m Elephant in the Room: Social Inside the Enterprise at Social Media Week London Sep 2012

Want to know what holds the key to global enterprises unlocking up to £800million in economic value on a yearly basis? 

Social technologies have been the fastest adopted form of media in human history, and according to McKinsey Global Institutes (MGI) recent report “The Social Economy: Unlocking Value and Productivity through Social Technologies" we're still only at the beginning of what the potential impact of these technologies could be. Two-thirds of this potential £800million lies within the need to improve collaboration and communication within and across enterprises. Social technologies are no longer merely a 'new media platform', but an increasingly necessary business tool.

MGI’s findings suggest that by fully implementing social technologies, companies have an opportunity to raise the productivity of interaction workers - high-skill knowledge workers, including managers and professionals - by 20-25%!

Two-thirds of this potential value lies in improving collaboration and communication within and across enterprises.

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