RE: FLASH: Flash usage on the Net?

[Jayma]

Curious:


Recently I was informed that AOL 3.0 browsers cannot and will not support the Flash 3 plug-in.  


I have done research on the sites that I have control over, but they are a very specific audience.  As best I can see, even tho AOL contributes to say a maximum of 10% of the web traffic on those site, less then 2/5 of 1% actually use the AOL 3 browser.  


Still..


I am curious if anyone knows how much of the population that is still on AOL 3.0 actually uses the AOL 3.0 Browser, and how many use another browser of choice?  I only ask this because it has been expressed to me as a concern that 8+ million (?) people have been isolated in the "American Web Browsing community" (a major market for some of my clients).


If this is incorrect information, PLEASE let me know!


Jayma



>Hi Paul,

>

>

>>	1) The methodology was suspect.  He contends that the survey was done only

>>among MM's target audience (designers) which skews results.  I checked out

>>KB&P's site and couldn't really tell.

>

>HI, the methodology is well documented on our site.  Check it out.  It did

>nto go to our audience but to a demographically representative sample of

>the net, selected by an independent third party (King Brown) and not at all

>to any of our lists.  

>

>

>>	2)  He says that he has access to the logs from a very large general

>>purpose access site (9 million hits/month).  Their stats show that almost

>>30% still use 3.x browsers and that virtually none of those have Flash and

>>don't even work properly with Jscript.

>

>Flash works fine with 3.0 browsers.  It even works with many 2.0 browsers.

>Our sample in the King Brown study certainly included lots of poeple with

>3.0 browsers.  So I don't think this is an issue.

>

>>	2a)  He contends users don't download plugins.  They just leave if they see

>>they'll have to in order to view content.

>

>79% of people don't have to download a plug-in.  Flash is included with

>Windows 98 and NT, AOL, MacOS, and more.  An additional percentage can take

>advantage of the seamless autodownload provided by ActiveX.

>

>Regards,

>

>David

>Macromedia

>

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