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Subject: Re: FLASH: (Non-Flash) Design tips etc.
From: Steven Gee
Date: Thu, 27 May 1999 21:03:09 +0100


I try to do the same while I peruse the shelves at a movie rental store.
There a few (and interesting) good ideas there!

Fellow Observer


On Thu, 27 May 1999, Mary Brzys wrote:

> Hi,
>
> I recommend that you look at several sources: For example, a POP (point of
> purchase; a display sitting in the middle of a store. Magazine ads, tv
> commercials. Ask yourself these questions: What draws your attention to these
> things? What do you remember from the ads? They're all similar, and they all
> follow basic ad concepts. Some are more creative than others but they're
> basically all the same. Ask yourself this question: If you had this certain
> product how would you advertise for it? Would you do it differently?
> I was at one of the bookstores a while back and I came across a magazine or
> rather a large thick magazine featuring the best of graphic design for '99. I
> can't remember what it was called . . . I shall have to go back and find out. Ah
> another reason to go to the book store, do I need another reason, I hang out
> there . . . they have fresh coffee!
>
> Anyway that's one way/reason to look at design, how they sell a product, and how
> they do it creatively.
>
> Mary Brzys
>
> Philip Likens wrote:
>
> > >Don't know how rudimentary you want it, but there's a book in print that I
> > >have read and which I often see recommended by others: Design for
> > >Non-Designers. It's fairly short but explains a number of essential
> > >concepts, including using different type faces and colors together. Now
> > >there's a sequel I haven't read: Web-Design for Non-Designers.
> >
> > i bought "design for non-designers". not a bad little hand book. i like
> > it. i'd recomend it to anyone who wants a design boost. thanks for the tip.
> >
> > later,
> > Philip Likens
> > -newbie moderator @ flasher.net
> > -graphical media & web "sight" designer
> > www.sightdesigner.com
> >
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> --
> http://www.brzys.com
> Intelligence will get you so far,
> creativity will take you everywhere.
> - Albert Einstein
>
>
>
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Replies
  Re: FLASH: (Non-Flash) Design tips etc., Mary Brzys

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