uk-netmarketing Archive (2011-2015)

Hi Chinwag,

Does anyone have a view on the value of this link at the end of an email?
Everyone knows how to forward an email to a friend without needing a hotlink for it.
I'm not sure the prompt is particularly effective - I'm sure I'd have the thought before seeing the link and pretty certain the link wouldn't make me thing 'oh I should forward this to my friend'.
And I'm a fan of stripping out everything unnecessary.
But, writing this, I realise I might be prompted to send to a friend - so maybe we should keep it and change the wording?

Any thoughts esteemed marketers?

best

C


Caroline Bottomley
@radarmusicvideo
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