uk-netmarketing Archive (2011-2015)

Hi All,

Thanks for your input on the How to Win Awards Event, I'm happy to say that the events were a rip-roaring success and - now they're over - I thought I'd share my answers to some of the excellent questions you raised over on the BIMA Blog: http://blog.bima.co.uk/awards-faq/. Please do let me know if it makes sense or if there's anything else you'd like me to add.

Thanks again to Sam for letting me pick your brains on this.

Cheers

C

Chris Kempt - Kempt Ltd
T  08456 800899 M 07701 048632
E chris at kempt.co.uk<mailto:chris at kempt.co.uk>

Please help me to achieve my dream of being a Ginetta Grid Girl: http://j.mp/GridGirl
Kempt Ltd, First Floor, 31 St Margarets Street, Canterbury, Kent CT1 2TG.
Kempt Limited registered in the UK, Company number 4725387

From: uk-netmarketing-bounces at mm.chinwag.com [mailto:uk-netmarketing-bounces at mm.chinwag.com] On Behalf Of John Duffy
Sent: 28 May 2012 11:11
To: 'uk-netmarketing'
Subject: Re: [uk-netmarketing] How to win awards...

Hi all

Agreed with all, but can I step in to defend the Econsultancy Awards?

Not just because ipadio's won a couple, but because ipadio's won a couple without taking a table or spending a dime on advertising, so I guess we know the judging process is fair/unhindered by expenditure! :)

jd



John Duffy
Marketing Director

[cid:image001.jpg at 01CD4033.BF12EA10]

www.nemisys.uk.com<http://www.nemisys.uk.com>
john at nemisys.uk.com<mailto:john at nemisys.uk.com>
blog<http://www.nemisys.uk.com/blogs/nemisys/Default.asp?authorID=3&utm_source=CompanyEmail&utm_medium=email&utm_term=signature&utm_content=jd&utm_campaign=Gmail>
linkedin<http://www.linkedin.com/in/johnrduffy>
slideshare<http://www.slideshare.net/johnrduffy/presentations>
@johnrduffy<http://twitter.com/#!/johnrduffy>
@nemisys<http://twitter.com/#!/nemisys>

Support & switchboard: 0844 706 9665
Support email: support at nemisys.uk.com<mailto:support at nemisys.uk.com>
Direct: +44 (0)118 9122226
Mobile: +44 (0)7887 731799

From: uk-netmarketing-bounces at mm.chinwag.com<mailto:uk-netmarketing-bounces at mm.chinwag.com> [mailto:uk-netmarketing-bounces at mm.chinwag.com]<mailto:[mailto:uk-netmarketing-bounces at mm.chinwag.com]> On Behalf Of Chris Kempt
Sent: 24 May 2012 1:25 PM
To: uk-netmarketing
Subject: Re: [uk-netmarketing] How to win awards...

:o)

Thanks for your input Ty, sadly your comments are all too often true which is why, with the BIMAs, we're really trying to address those issues. Hope we can clarify some of it tonight and once we have a write-up I'll be sure to share it with you all too.

Cheers

C

Chris Kempt - Kempt Ltd
T  08456 800899 M 07701 048632
E chris at kempt.co.uk<mailto:chris at kempt.co.uk>

Please help me to achieve my dream of being a Ginetta Grid Girl: http://j.mp/GridGirl
Kempt Ltd, First Floor, 31 St Margarets Street, Canterbury, Kent CT1 2TG.
Kempt Limited registered in the UK, Company number 4725387

From: uk-netmarketing-bounces at mm.chinwag.com<mailto:uk-netmarketing-bounces at mm.chinwag.com> [mailto:uk-netmarketing-bounces at mm.chinwag.com] On Behalf Of Ty-John Roberts
Sent: 21 May 2012 13:32
To: uk-netmarketing
Subject: Re: [uk-netmarketing] How to win awards...

Hi John

Thank you for one of my favourite emails of the year so far:)


Why is it that, at least from my perspective, when I see awards won I can always bring to mind / refer to at least 5-10 other brands / agencies who (IMHO) seemed to have a better case for winning the award, but probably didn't apply?

> they're all too busy doing 'work'


Who are awards REALLY for and for what purpose? There are too many awards which seem to be relatively pointless apart from massaging agency (and client) egos

> to sell seats at award dinners for a ridiculous price.


Why are award applications such a drag anyway? Takes a day or more to compile...

> You mean you don't have an 'awards administrator'?


Why is it that awards ceremonies seem to be more money-making machines to do with selling meals than actually about the awards? It seems the larger the table you book, the greater the chance of an award. (and the recent spat in Scotland with Diageo Execs only goes to support this view)

> its all about the dollars.


I avoid awards and award ceremonies and whilst I am not saying we'd be an 'award winning' agency FWIW, I don't have a problem staying out of this particular loop. It does always seem to me to start with the question 'how many tickets can we sell?' followed by 'can we invent a new award category to fill another three tables?'.

> when everybody can win then we all win :)




> I personally think it better to be a judge then you get recognition all the same. Small agencies don't always have time or resource or budget to enter awards so it tends to be the big boys, the usual suspects who win.



Ty Roberts

Addicted2tv Ltd

NOT an award winning agency





______________________________________________________________________
This email has been scanned by the Symantec Email Security.cloud service.
For more information please visit http://www.symanteccloud.com
______________________________________________________________________

______________________________________________________________________
This email has been scanned by the Symantec Email Security.cloud service.
For more information please visit http://www.symanteccloud.com
______________________________________________________________________

______________________________________________________________________
This email has been scanned by the Symantec Email Security.cloud service.
For more information please visit http://www.symanteccloud.com
______________________________________________________________________

______________________________________________________________________
This email has been scanned by the Symantec Email Security.cloud service.
For more information please visit http://www.symanteccloud.com
______________________________________________________________________
-------------- next part --------------
An HTML attachment was scrubbed...
URL: http://mm.chinwag.com/pipermail/uk-netmarketing/attachments/20120601/fa7c54d5/attachment.htm 
-------------- next part --------------
A non-text attachment was scrubbed...
Name: image001.jpg
Type: image/jpeg
Size: 1564 bytes
Desc: image001.jpg
Url : http://mm.chinwag.com/pipermail/uk-netmarketing/attachments/20120601/fa7c54d5/attachment.jpg