uk-netmarketing Archive (2011-2015)

In today's Economist:

http://www.economist.com/node/21556623





From:  Robert Day <rpday at btinternet.com>
Reply-To:  uk-netmarketing <uk-netmarketing at mm.chinwag.com>
Date:  Thursday, June 7, 2012 3:20 AM
To:  uk-netmarketing <uk-netmarketing at mm.chinwag.com>
Subject:  Re: [uk-netmarketing] Is Microsoft's IE 10 ?Do N ot Track? default
browser  option a threat to ad vertisers?


I also notice that the free anti-virus program Grisoft AVG is now installing
Do Not Track as a free add-on which works with IE, FF + Chrome.

Of course, you can switch it off if you like, but the default setting is not
to track.

Robert Day

At 12:28 06/06/2012, you wrote:
> What planet... !!
> 
>  From the company that created 10000000's of extra man-hours with the disaster
> that was IE6
>  From the company that smashed up HTML email with Outlook 2010...
> 
> Now, the final straw... really glad that IE is no longer dominant and, with
> moves like this, guaranteed to get less and less popular.
> 
> (yes, of course they'll claim that consumers will prefer it, but the reality
> is that they won't and if all the opinion leaders and formers in the industry
> use FF / Chrome and invest in extensions and apps for these browsers, then
> it's another self-inflicted and entirely merited wound for Microsoft's
> ambitions)
> 
> 
> On 1 June 2012 12:10, <jclarke at ic24.net> wrote:
> 
> So we've had the Cookie Law debacle and now Microsoft announces IE 10 to have
> 'Do not track' as the default. Not the greatest year so far for online
> advertising. Oh we do love working in this industry :-)
> 
> Do keep any of your responses on this Chinwag UK-Net Marketing email thread,
> 
> but here's a link to the news:
> http://www.mediastarz.co.uk/forum/topics/is-microsoft-s-ie-10-do-not-track-def
> ault-browser-option-a-threat
> 
> Cheers 
> 
> Jon Clarke 
> 
> Head of Digital 
> 
> Space & Time Media
> 
> http://www.linkedin.com/in/jondclarke
> 
> jon at spaceandtime.eu.com
> 
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