uk-netmarketing Archive (2011-2015)

I agree, this needs sorting out big time... I have to say I wonder whether it's a case where mass disobedience is the only real option?

C

Chris Kempt - Kempt Ltd
T  08456 800899 M 07701 048632
E chris at kempt.co.uk<mailto:chris at kempt.co.uk>

Good Grief, we finally won! http://j.mp/WeWonYay
Kempt Ltd, First Floor, 31 St Margarets Street, Canterbury, Kent CT1 2TG.
Kempt Limited registered in the UK, Company number 4725387

From: uk-netmarketing-bounces at mm.chinwag.com [mailto:uk-netmarketing-bounces at mm.chinwag.com] On Behalf Of jclarke at ic24.net
Sent: 29 February 2012 18:35
To: uk-netmarketing
Subject: [uk-netmarketing] European Cookie Law - Big Debate - we need a solution for all


The EU Cookie Law gets tightened near the beginning of May and I wanted to see who else in community is looking at this and can share their thoughts and legal guidelines and solutions.

How is one to get consent via tracking pixels from adverts? Re-targeting?

How does one deal with a person coming onto a site, saying they don't want cookies and then what happens next time they come back. Cookie them so they don't get the optin box? It's NUTS!

I find that the more clients who ask and get their lawyers involved the more questions it raises and I can't just say 'Forget it' or 'Don't worry about it' , honestly I think it's madness yet how are we to deal with it and all the variances people seem to come up with?

I really think this is the one and only time the IAB needs to stand up and be counted and give all website publishers, owners, sales bodies etc in the UK a definitive document on how to deal with this ill thought of law.

Please don't ignore this post, it could be the most important one you get all year.

Please add your solutions here and those digital lawyers here can you give any clarity? IAB members too, please pitch in.

Kind regards

Jon Clarke

Head of Digital

Space & Time Media





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