uk-netmarketing Archive (2011-2015)

Some of the PPC ones are worth a look at (like SpyFu and friends), but most, when I tested, were not accurate enough in terms of keywords, spend (estimated) and, of course, share of search / impression.

I can't honestly say that they give enough quality of data to influence strategic or tactical decision-making.

On 18 May 2012, at 08:24, Peter Cunningham wrote:

> 
> Quantcast and google insights/google trends are two more. With google compare sites not search terms. 
> 
> 
> Sent from my iPad
> 
> On May 15, 2012, at 4:01 PM, Craig Sullivan <Craig.Sullivan at Belron.com> wrote:
> 
>> All,
>> 
>>  
>> 
>> Any other competitive tools (a la Alexa, Hitwise, Compete etc.) that provide data on one website vs. competitor sites?
>> 
>>  
>> 
>> I’m just keen to leverage any free/cheap/good tools as part of a multi-pronged strategy.
>> 
>>  
>> 
>> Craig.
>> 
>> 
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