uk-netmarketing Archive (2011-2015)

A good rant.... been ages:

For my part - it is making everyone and i mean "everyone" in this 
industry, many of whom have given no time or consideration at all to the 
legality or ethic or morality of their practice, a bloody good shake.
If you weren't doing anything malicious, anything dodgy, or anything 
exploitative, you're really probably going to be alright.
A bunch of people who have written up no better alternative structure 
for what they believe would be a "good law" ----

There's a counterpoint that digital advertising ought to consider, which 
is that most people are not in our industry, and we need our tree shaked.
Or, do we think zombie cookies are "perfectly fine"!

I've a company that is likely to benefit significantly from servicing 
advertisers and companies who care about their privacy policies, and 
don't like them being broken by their staff, by their customer service 
team, or their sales team, or their creative and media agencies.... and 
i "LIKE" the fact that everyone is having to "THINK" about how they 
design and build their digital business with respect to the rights of 
the people of the country and region in which we live.

Were i to rant, it would be at the persistent spinelessness of an EU 
body that has failed to levy a single meaningful penalty against an 
offending and breaching US company.

Robin

Steve Masters wrote:

> The FT.com example is probably the most likely approach most websites 
> will take, BUT it fails miserably on compliance because the pop-up 
> only appears if you access the home page. If you access FT.com through 
> another page (as most people will do from Google or from a link) the 
> pop up doesn't appear, so it isn't informing all its users and giving 
> them the chance to opt out.
>
>  
>
> The ICO website implementation is, IMO, crap. It does nothing to help 
> users. First, you get that bar across the top of the page. The site 
> does not serve any cookies (I believe) until you tick yes on that box. 
> However, if you click through for more information, they take you to a 
> page showing you a table of all the cookies they serve. It does not 
> really explain what all these cookies do, each one links to a third 
> party site where there is more detailed information (three links to 
> Microsoft, Google and Workcast privacy pages - where there is no 
> cookie block, it must be said).
>
>  
>
> If you disagree with one of these cookies but agree to the rest, 
> tough. You can only say yes to all of them or no to all of them. How 
> crap is that?
>
>  
>
> Furthermore, it's easy for ICO and other Govt websites to say you can 
> just turn off cookies and do an audit of your website, but they are 
> not hosting widgets from Facebook, Twitter, Digg, Zinga or ads from 
> Google and networks or affiliate links or all manner of other things 
> that will trigger a cookie to your users. You cannot turn them all off.
>
>  
>
> The whole law is badly thought through, the instructions for 
> implementation are ridiculous and the execution on the very website 
> that's meant to set an example is, in my opinion, not doing anything 
> to give users more control or understanding.
>
>  
>
> Steve Masters
>
>  
>
> From: uk-netmarketing-bounces at mm.chinwag.com 
> [mailto:uk-netmarketing-bounces at mm.chinwag.com] On Behalf Of Dan 
> Williamson
> Sent: 22 May 2012 16:43
> To: uk-netmarketing
> Subject: Re: [uk-netmarketing] European Cookie Law - Big Debate - we 
> need a solution for all
>
>  
>
> Has anyone visited FT.com today? Their cookie law approach is to use a 
> nice pop-up. Quite a bold move. Take a look...
>
>  
>
>  
>
> From: uk-netmarketing-bounces at mm.chinwag.com 
> <mailto:uk-netmarketing-bounces at mm.chinwag.com> 
> [mailto:uk-netmarketing-bounces at mm.chinwag.com] On Behalf Of Ifraz Mughal
> Sent: 22 May 2012 14:28
> To: uk-netmarketing
> Subject: Re: [uk-netmarketing] European Cookie Law - Big Debate - we 
> need a solution for all
>
>  
>
> Looks like ICO  won't issue fines for not complying 
>
> http://www.pcpro.co.uk/news/enterprise/374734/ico-no-fines-for-breaking-cookie-rules
>
> Thanks
>
> Ifraz Mughal, @ifraz
>
>  
>
> 
>
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