uk-netmarketing Archive (2011-2015)

Hi John,

We do quite  a bit of Adwords/ PPC  including mobile in the USA and
targeting is typically by DMA's (Designated Market Areas) which include
cities or multiple cities.
<http://support.google.com/adwords/bin/answer.py?hl=en&answer=1722043>   But
in some places it actually makes sense to target by state because they are
"small" - stop thinking UK!!!!

Let me know if this helps.

Suzy Turnbull (Dip Dig M)
Managing Director
E: Marketing Tactics

Email:       sturnbull at emarketing-tactics.com
Web:         http:// <http://emarketing-tactics.com> emarketing-tactics.com
<http://emarketing-tactics.com>
Tel:            +(507) 265 3508 | +(507) 6480 3623
Skype:       suzyturnbull
Linked In:  http://pa.linkedin.com/in/suzyturnbull
<http://pa.linkedin.com/in/suzyturnbull>


From:  John Duffy <john at nemisys.uk.com>
Organization:  Nemisys
Reply-To:  <john at nemisys.uk.com>, uk-netmarketing
<uk-netmarketing at mm.chinwag.com>
Date:  Friday, November 23, 2012 3:53 AM
To:  'uk-netmarketing' <uk-netmarketing at mm.chinwag.com>
Subject:  Re: [uk-netmarketing] Leaving UKNM? You must be joking!

Hi Chris and others
 
That USA reference has nudged me. We¹re doing some work for a US-based
start-up, and part of it involves targeting Members based on their
demographics & geography.
 
I need to get my head around how US-based marketeers actually do their
segmentation and targeting ­ I¹ve just realised a ZIP code can have 50,000
addresses so not much use there!
 
I¹d be grateful if anyone could point me towards ³US targeting and
segmentation 101² if such a thing exists? Do they go by ZIP + CITY, full
address etc?
 
Thanks! jd
 

 
 
John Duffy
Marketing Director
 
 
www.nemisys.uk.com <http://www.nemisys.uk.com>
john at nemisys.uk.com
blog 
<http://www.nemisys.uk.com/blogs/nemisys/Default.asp?authorID=3&utm_source=C
ompanyEmail&utm_medium=email&utm_term=signature&utm_content=jd&utm_campaign=
Gmail> 
linkedin <http://www.linkedin.com/in/johnrduffy>
slideshare <http://www.slideshare.net/johnrduffy/presentations>
@johnrduffy <http://twitter.com/#!/johnrduffy>
@nemisys <http://twitter.com/#!/nemisys>
 
Support & switchboard: 0844 706 9665
Support email: support at nemisys.uk.com
Direct: +44 (0)118 9122226
Mobile: +44 (0)7887 731799
 

From: uk-netmarketing-bounces at mm.chinwag.com
[mailto:uk-netmarketing-bounces at mm.chinwag.com] On Behalf Of Chris Pointon
Sent: 22 November 2012 03:06
To: uk-netmarketing
Subject: Re: [uk-netmarketing] Leaving UKNM? You must be joking!
 

+1 from the auld sod brigade. I still enjoy the list even though I do my
netmarketing from the US these days.

 

What was the US list, Jon? Anything UKNM-ers would be interested in?

 

Cheers

Chris

 


 

On 21 November 2012 17:42, <jclarke at ic24.net> wrote:
Leave this list? Not 'till hell freezes over thanks. It's where us oldtimers
get to still share, perhaps not as much as we used to, but that's because
we've all got to cover so much more in the ever expanding digital universe.

Funny enough another learned list in the US was going to go dark and that
started up a whole bunch of threads when those who lurked for years realised
they'd lose such a great resource.

I see NMA.co.uk <http://NMA.co.uk>  is changing to The Digitals after being
tied up by eConsultancy, it looks like plenty more churn in the digital
industry is to come too from what I hear.

Happy to be a Chinwagger, it's now been 12 years i'm sure, so looking
forward to being an unruly digital teenager next year. Keep it up Sam and
Co, you do a great job with what might be the oldest email group list in
town. 

So what's the next topic... Duoscreening? Image recognition ads? Mobile? The
creeping data collection of the big 3 - Apple, Facebook, Google? The lack of
talent and education? Plenty more I'm sure...

Cheers 

Jon Clarke 

Head of Digital 

www.spaceandtime.eu.com <http://www.spaceandtime.eu.com>  -
http://www.linkedin.com/in/jondclarke

  

  

  

On Nov 21 2012, Sam Michel wrote:

Afternoon all...

Apologies, this shouldn't have gone through to the list. I've unsubscribed
Frank from the list. In case anyone else wants to hop off, there's
instructions at the bottom of every email. Or drop me a line if you run
into any problems.


Toodle Pip

Sam

--------------------------------------------------------------
Sam Michel, CEO, Chinwag - e: sam at chinwag.com
t: +44 (0)20 7183 2925 <tel:%2B44%20%280%2920%207183%202925>  f: +44 (0)20
7099 4011 <tel:%2B44%20%280%2920%207099%204011>
Chinwag - http://chinwag.com
@toodlepip //
@Chinwag//
@DigitalMission //
@SMWLDN//
@ChinwagJobs 
---------------------------------------------------------------
- Interested in South Korea? Network with top startups - http://chw.ag/h1HW
- Enterprising Fashion free Conference - Wed 14 Nov - http://chw.ag/g1K9
- Enterprising Music free Conference - Fri 16 Nov - http://chw.ag/i1Io
- Digital Mission to NYC, Feb 2013 - http://chw.ag/b1Hs
- Social Media Week London - http://chinwag.com/events/smwldn
- Chinwag Jobs - http://jobs.chinwag.com
- Sam @ Chinwag: http://chinwag.com/blogs/sammichel
- Sam @ Toodlepip: http://www.toodlepip.co.uk
--------------------------------------------------------------



On 14 November 2012 08:32, frank wrote:

> please unsubscribe me! i have unsubscribed a while back and yesterday i
> started getting these emails again!!
>
> Regards
> Frank
>
>
> On 13 Nov 2012, at 12:56, Miko Coffey wrote:
>
> Hi Rod,
>
> First and foremost, HTML tables are a nightmare for accessibility. And
> what's good for accessibility is usually good for SEO as well, since
> crawlers behave in many ways like text-based browser tools.
>
> A good article covering the reasons why:
> http://coding.smashingmagazine.com/2009/04/08/from-table-hell-to-div-hell/
>
> Tables are great for tabular content, it's just that they were bastardised
> and used in a way they were never meant for by designers (like me) way back
> in the day before Google existed. Ah the Netscape years, how simple life
> was back then...
>
> Enjoy the above article - think it does a better job of explaining than a
> nostalgic old web geek does ;-)
>
> Cheers,
> Miko
>
>
> On 12 November 2012 14:02, Rod Harris wrote:
>
>> Hi all. Happy Mondays. Can someone tell me if it¹s true that it's better
>> for SEO not to use html tables?****
>>
>> In fact. Why are tables in HTML code frowned upon? I¹ve not seen good
>> support for this prejudice. They don¹t seem to be problematic in mobile
>> browsers. The usual answer is that content needs to be separated from
>> layout. But why is using a div or a span good separation of content from
>> layout and a table not? Good layout with only divs requires a lot of nested
>> divs. So why Is a table less maintainable?. It¹s unlikely that a new
>> version of a web site will only need a new CSS file. In fact I think
>> less people will understand what is going on someone else¹s CSS rather than
>> in their simple table layout. I¹d be interested in good reasons for the use
>> if divs + CSS instead of tables.****
>>
>> ** **
>>
>> Cheers****
>>
>> Rodders.****
>>
>> ~~ Chinwag Jobs: Find your perfect new job or next team member ~~
>>
>> Chinwag Jobs is the leading specialist recruitment website for digital
>> roles in the UK. Used by major companies such as BBC, Electronic
>> Arts, Kingston University as well as the majority of recruitment
>> agencies who place staff in the sector.
>>
>> Take a look through our listings or register to advertise your
>> own vacancies today.
>>
>> >> CHINWAG JOBS: http://jobs.chinwag.com
>> ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
>> You're subscribed to uk-netmarketing to change your options or
>> unsubscribe: https://mm.chinwag.com/options/uk-netmarketing
>>
>> uk-netmarketing discussion list is powered by http://chinwag.com
>>
>
>
>
> --
> ---------------------------------------
> Miko Coffey, BFA FRSA
>
> Independent Web Consultant
> http://www.usingmyhead.com
> email: miko at usingmyhead.com
>
> Freelance Photographer
> http://www.mikocoffey.com/photography
> email: mail at mikocoffey.com
>
> phone: +44 (0)20 8678 0860 <tel:%2B44%20%280%2920%208678%200860>
> mobile: +44 (0)794 100 5431 <tel:%2B44%20%280%29794%20100%205431>
> skype: miko.coffey
> twitter: mikosoft
>
>
> ~~ Chinwag Jobs: Find your perfect new job or next team member ~~
>
> Chinwag Jobs is the leading specialist recruitment website for digital
> roles in the UK. Used by major companies such as BBC, Electronic
> Arts, Kingston University as well as the majority of recruitment
> agencies who place staff in the sector.
>
> Take a look through our listings or register to advertise your
> own vacancies today.
>
> CHINWAG JOBS: http://jobs.chinwag.com
>
> ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
> You're subscribed to uk-netmarketing to change your options or
> unsubscribe: https://mm.chinwag.com/options/uk-netmarketing
>
> uk-netmarketing discussion list is powered by http://chinwag.com
>
>
> ~~ Chinwag Jobs: Find your perfect new job or next team member ~~
>
> Chinwag Jobs is the leading specialist recruitment website for digital
> roles in the UK. Used by major companies such as BBC, Electronic
> Arts, Kingston University as well as the majority of recruitment
> agencies who place staff in the sector.
>
> Take a look through our listings or register to advertise your
> own vacancies today.
>
> >> CHINWAG JOBS: http://jobs.chinwag.com
> ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
> You're subscribed to uk-netmarketing to change your options or
> unsubscribe: https://mm.chinwag.com/options/uk-netmarketing
>
> uk-netmarketing discussion list is powered by http://chinwag.com
>


~~ Chinwag Jobs: Find your perfect new job or next team member ~~

Chinwag Jobs is the leading specialist recruitment website for digital
roles in the UK. Used by major companies such as BBC, Electronic
Arts, Kingston University as well as the majority of recruitment
agencies who place staff in the sector.

Take a look through our listings or register to advertise your
own vacancies today.

>> CHINWAG JOBS: http://jobs.chinwag.com
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
You're subscribed to uk-netmarketing to change your options or
unsubscribe: https://mm.chinwag.com/options/uk-netmarketing

uk-netmarketing discussion list is powered by http://chinwag.com
 
> 
> ~~ Chinwag Jobs: Find your perfect new job or next team member ~~
> 
> Chinwag Jobs is the leading specialist recruitment website for digital
> roles in the UK. Used by major companies such as BBC, Electronic
> Arts, Kingston University as well as the majority of recruitment
> agencies who place staff in the sector.
> 
> Take a look through our listings or register to advertise your
> own vacancies today.
> 
> 
>> 
>> CHINWAG JOBS: http://jobs.chinwag.com
> ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
> You're subscribed to uk-netmarketing to change your options or
> unsubscribe: https://mm.chinwag.com/options/uk-netmarketing
> 
> uk-netmarketing discussion list is powered by http://chinwag.com
~~ Chinwag Jobs: Find your perfect new job or next team member ~~ Chinwag
Jobs is the leading specialist recruitment website for digital roles in the
UK. Used by major companies such as BBC, Electronic Arts, Kingston
University as well as the majority of recruitment agencies who place staff
in the sector. Take a look through our listings or register to advertise
your own vacancies today. >> CHINWAG JOBS: http://jobs.chinwag.com
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~ You're subscribed to
uk-netmarketing to change your options or unsubscribe:
https://mm.chinwag.com/options/uk-netmarketing uk-netmarketing discussion
list is powered by http://chinwag.com

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