uk-netmarketing Archive (2011-2015)

I'd get an expert on board to help with the link cleanup and reinclusion request.

Starting from scratch is horrible (and something I'd dodge at all costs), and it's at least worth a shot saying sorry (ie, Reinclusion Request) especially if you can blame a recently departed agency for the shoddy work.

But it's not straightforward to get results good enough to keep Google happy (ie, removing 10% of bad links won't cut it).

Richard
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On 9 Apr 2013, at 18:40, Neil Mccarthy <neil at goodness.fr> wrote:

> Hi Damian
> 
> Don't buy a "buy a new keyword rich domain"
> 
> or at least be careful not to fall foul of Google's Exact Match Domain
> (EMD) update
> I'd advise a domain name that will be memorable, short and unique
> (it's amazon.com and not buybookshere.com for example)
> 
> I'd only change the domain if all the links were toxic or if the
> current domain was an EMD
> 
> If you are trying to start afresh though, think about starting on
> another server and with new content - and whether people who wanted to
> cheat Google are also likely to cheat their web service company ;-)
> 
> - Neil
> 
> 2013/4/8 Damian Jennings <damianjennings at gmail.com>:
>> I've taken on a new client who has been penalised by google for buying sketchy back links a year ago, I know this from the warning in webmaster tools. They also have a dupe content penalty according to Raven Tools for not redirecting their a record with a 301. They also have 894 soft 404s.
>> 
>> Traffic has dropped 75% year on year.
>> 
>> So, not in a very good position.
>> 
>> As I see it, my options are
>> 
>> a) try and remove the back links, then use disavow tool for the ones that refuse to remove the links, then fix the soft 404s, then fix the a record
>> 
>> OR
>> 
>> b) buy a new keyword rich domain and simply start over
>> 
>> In terms of time and effort, I am leaning towards option b)
>> 
>> But I am totally not an expert in SEO, so I thought I would ask here to see what people think would be the best way forward.
>> 
>> Thanks
>> 
>> Damian
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> 
> 
> 
> -- 
> Cordialement,
> 
> -----------------------------------------
> Neil McCarthy
> Consultant Gérant
> 05 59 22 38 04  -  http://www.goodness.fr
> 
> NOUVELLE FORMATION : Le Storytelling
> http://www.goodness.fr/marketing-de-contenu/formation-storytelling/
> Il était une fois ....
> 
> ~~ Chinwag Jobs: Find your perfect new job or next team member ~~
> 
> Chinwag Jobs is the leading specialist recruitment website for digital
> roles in the UK. Used by major companies such as BBC, Electronic
> Arts, Kingston University as well as the majority of recruitment
> agencies who place staff in the sector.
> 
> Take a look through our listings or register to advertise your
> own vacancies today.
> 
>>> CHINWAG JOBS: http://jobs.chinwag.com
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