uk-netmarketing Archive (2011-2015)

Hi Caroline

While I'd snap-up a few obvious ones, possibly even for your own use, I wouldn't get bogged down with buying everything like .biz etc.

While there are certain benefits to be had from owning the domain name for a country, you can tie yourself in knots trying to sort it out. Unless you are actually operating in that country, from almost every angle that counts a .com and a relevant strategy will do the job perfectly well.

Wordpress.com & .org, for example, serve different purposes. 

But, for many, many years,  Apple.co.uk was owned by an illustration agency. It only changed in 2012 and is now owned by Apple Inc ( http://www.dashdomains.co.uk/domain-news/apple/ ) but it was the illustration agency's for a long, long time. Apple still doesn't own iPad.com or iPad.co.uk either and that doesn't seem to causing any issues (although it did shell out a few millions for iCloud.com & iPhone.com).

From an SEO point of view, there's more to it than having the right tld. A .com with multi-lingual content and decent authority should easily trump a cyber squatter.

That's my tuppence anyway.


Al




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> 
> Message: 1
> Date: Mon, 12 Aug 2013 17:40:47 +0100
> From: Caroline Bottomley <caroline at radarmusicvideos.com>
> To: uk-netmarketing <uk-netmarketing at mm.chinwag.com>
> Subject: [uk-netmarketing] Advice about domains?
> Message-ID:
> 	<83B391FB-2CEA-40C2-9753-824E8124DAF7 at radarmusicvideos.com>
> Content-Type: text/plain; charset="iso-8859-1"
> 
> Hi UK Net Marketers who are not on holiday,
> 
> We've been advised to purchase a bunch of domain names for security's sake, ie
> .biz, .org, .info, .tv, .eu, .co.uk
> 
> In order to improve our international security and appeal, we've also been advised to buy
> .asia, .au and .ca
> 
> The first set will cost us about ?300 for 5 years via GoDaddy. I don't know what the second set will cost us, but it will require me to lie and say I'm a Canadian citizen or live in Asia etc etc.
> 
> How important is domain name purchase for security's sake?
> It feels a lot like buying insurance / gambling, but I'm finding it very difficult to assess risk. Plus I'm not keen on lying. 
> Have you ever head horror stories?
> 
> Thank you
> 
> Caroline
> 
> 
> 
> Caroline Bottomley
> Managing Director
> Radar
> twitter
> facebook
> 
> Radar connects labels and artists to professional music video directors worldwide.

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