uk-netmarketing Archive (2011-2015)

NP Sam. LMK if you or they want to chat it over at all. Having gone through the pain myself I’m very happy to try and help you to avoid it :)

C

Chris Kempt - Kempt
+44 (0) 8456 800899 || +44 (0) 7701 048632
chris at kempt.co.uk<mailto:chris at kempt.co.uk>
www.kempt.co.uk<http://www.kempt.co.uk>

Stunt Guy 2.0 - only on iOS 17th April: http://www.themagnificentstunts.com/stunt-guy-2/

Kempt Ltd, First Floor, 31 St Margarets Street, Canterbury, Kent CT1 2TG.
Kempt Limited registered in the UK, Company number 4725387




On 16 Apr 2014, at 18:17, Sam Michel <sam at chinwag.com<mailto:sam at chinwag.com>> wrote:

Thanks Chris, that's really useful insight, especially as there are some parallels on this project.

If you're interested I can post a list of the companies I find back to UKNM.

My gut feeling is similar to yours, the event is pretty specialised and needs a relatively consultative sell, it's not a case of hammering the phone and flogging stands. There's an opportunity to get up-to-speed, but it'll be a case of moving quickly. So far, most of the people I've spoken to have loads of experience in selling to agencies/digital product-type folks, but that isn't the target market.

Be interesting to see how things pan out...


Toodle Pip

Sam

--------------------------------------------------------------
Sam Michel, Founder, Chinwag - e: sam at chinwag.com<mailto:sam at chinwag.com>
t: +44 20 7183 2925 f: +44 20 7099 4011
Chinwag - http://chinwag.com<http://chinwag.com/>
@toodlepip<http://twitter.com/toodlepip> // @Chinwag<http://twitter.com/Chinwag> // @DigitalMission<http://twitter.com/DigitalMission> // @ChinwagPsych<http://twitter.com/ChinwagPsych> // @ChinwagJobs<http://twitter.com/ChinwagJobs>
---------------------------------------------------------------
Next up:
Chinwag Psych London<http://psychmatters.co/chinwag-psych> (14/15 May 2014) - http://2014.chinwagpsych.com<http://2014.chinwagpsych.com/>
Entrepreneurs Mission: Robotics & Autonomous Systems 22-27 June 2014
---------------------------------------------------------------
- PsychMatters - Behavourial Science for Business - http://psychmatters.co<http://psychmatters.co/>
- Chinwag Jobs - http://jobs.chinwag.com<http://jobs.chinwag.com/>
- Sam @ Chinwag: http://chinwag.com/blogs/sammichel
- Sam @ Toodlepip: http://www.toodlepip.co.uk<http://www.toodlepip.co.uk/>
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On 14 April 2014 21:41, Chris Kempt <chris at kempt.co.uk<mailto:chris at kempt.co.uk>> wrote:
Hi Sam,

I think this might be a tricky one I’m afraid. Putting aside my reservations about these sales houses for a second the problem is that:

a) they’re only really motivated by retainer work - ironic really.
b) If they work for anyone they work for people who have a fairly broad offering. That way they can make as many calls as they like without too much fear of running out of prospects or cocking it up.

I ran into exactly this problem when I took on the BIMA awards a few years back and frankly my solution was to lean on relationships (mostly Justin Cook's) and cut the prices down to a level that they couldn’t really argue with. That meant less hard work for us trying to rope them in and better value for the sponsors - a win all round I thought (we also increased profit significantly over the previous year).

So… I’d suggest getting them to look at the budget and see if they can be creative with it. Also - worth looking at the proposition and think about where the value is - for example, there might be more value in doing a 3 min introduction to a session than in a 50ft high logo.

Hope that helps.

Cheers

C


Chris Kempt - Kempt
+44 (0) 8456 800899<tel:%2B44%20%280%29%208456%20800899> || +44 (0) 7701 048632
chris at kempt.co.uk<mailto:chris at kempt.co.uk>
www.kempt.co.uk<http://www.kempt.co.uk/>

Two major new games coming in 2014 - TheMagnificentStunts.com<http://themagnificentstunts.com/>

Kempt Ltd, First Floor, 31 St Margarets Street, Canterbury, Kent CT1 2TG.
Kempt Limited registered in the UK, Company number 4725387




On 8 Apr 2014, at 20:55, Sam Michel <sam at chinwag.com<mailto:sam at chinwag.com>> wrote:

Hiya all…

Looking for recommendations for sales/new business agencies. We’re doing some research for a client who is looking for someone to handle sponsorship sales on their B2B conference.

Found a couple of companies, but seems to be slim pickings. Any pointers would be ace, even if they’re not handling events, any B2B experience would be handy. Happy to look at freelancers, too.

Thanks in advance.

Toodle Pip

Sam

--------------------------------------------------------------
Sam Michel, Founder, Chinwag - e: sam at chinwag.com<mailto:sam at chinwag.com>
t: +44 20 7183 2925<tel:%2B44%2020%207183%202925> f: +44 20 7099 4011<tel:%2B44%2020%207099%204011>
Chinwag - http://chinwag.com<http://chinwag.com/>
@toodlepip<http://twitter.com/toodlepip> // @Chinwag<http://twitter.com/Chinwag> // @DigitalMission<http://twitter.com/DigitalMission> // @ChinwagPsych<http://twitter.com/ChinwagPsych> // @ChinwagJobs<http://twitter.com/ChinwagJobs>
---------------------------------------------------------------
Next up:
Chinwag Psych London<http://psychmatters.co/chinwag-psych> (14/15 May 2014) - http://2014.chinwagpsych.com<http://2014.chinwagpsych.com/>
Entrepreneurs Mission: Robotics & Autonomous Systems 22-27 June 2014 (info soon)
---------------------------------------------------------------
- Psychmatters - http://psychmatters.co<http://psychmatters.co/>
- Chinwag Jobs - http://jobs.chinwag.com<http://jobs.chinwag.com/>
- Sam @ Chinwag: http://chinwag.com/blogs/sammichel
- Sam @ Toodlepip: http://www.toodlepip.co.uk<http://www.toodlepip.co.uk/>
--------------------------------------------------------------
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~~ Chinwag Jobs: Find your perfect new job or next team member ~~

Chinwag Jobs is the leading specialist recruitment website for digital
roles in the UK. Used by major companies such as BBC, Electronic
Arts, Kingston University as well as the majority of recruitment
agencies who place staff in the sector.

Take a look through our listings or register to advertise your
own vacancies today.

>> CHINWAG JOBS: http://jobs.chinwag.com<http://jobs.chinwag.com/>
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
You're subscribed to uk-netmarketing to change your options or
unsubscribe: https://mm.chinwag.com/options/uk-netmarketing

uk-netmarketing discussion list is powered by http://chinwag.com<http://chinwag.com/>

~~ Chinwag Jobs: Find your perfect new job or next team member ~~

Chinwag Jobs is the leading specialist recruitment website for digital
roles in the UK. Used by major companies such as BBC, Electronic
Arts, Kingston University as well as the majority of recruitment
agencies who place staff in the sector.

Take a look through our listings or register to advertise your
own vacancies today.

CHINWAG JOBS: http://jobs.chinwag.com
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
You're subscribed to uk-netmarketing to change your options or
unsubscribe: https://mm.chinwag.com/options/uk-netmarketing

uk-netmarketing discussion list is powered by http://chinwag.com

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