Re: UKNM: a chance to make a difference

[Steve Johnston]

We are currently in the consultative phase of a white paper which I think

will be of interest to the list. I am also confident that our work is

complimentary to the DMA's study.

(Sam, I hope that this is okay)


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The IMRG, in line with its mission to accelerate the adoption of

interactive channels, is publishing a White Paper titled "Electronic

Commerce in Europe". The paper will examine the 'industry challenges'

facing consumers, merchants, manufacturers, media owners, financial

institutions, shippers, vendors and governments, and recommend specific

actions for each of these groups.  It will set out the rationale for an

e-commerce industry action plan for Europe, and context the strategic

contributions of e-Christmas and Surf and Buy.


Industry action is urgently needed to address the significant barriers

obstructing the development of electronic commerce in Europe.  Without a

concerted industry effort to level the playing field, European businesses

will be held back, while their foreign competitors will be handed unfair

advantages, particularly US businesses who are backed by positively

proactive government.


To register your interest in receiving the IMRG White Paper, just email

back to me personally (

steveimrg [dot] org

) - not to the list - with contact

details and by simply saying "YES" in the body.  Those wishing to

contribute to the paper can participate in the consultative process during

May.


Regards


Steve Johnston

Director of Development

IMRG (Interactive Media in Retail Group)


http://www.imrg.org/

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