Re: UKNM: State of The Nation 2 - Total rant but worth reading.

[Allie Symonds]

I've been following this argument with interest and this argument I

wholeheartedly agree with.


We have this debate in Wales frequently - WDA, Cardiff Bay Corporation and

the like bring us all together with the aim of providing a louder voice, but

it is very difficult to establish who should and shouldn't be represented

and helps everyone a little bit (debatable) without rewarding the few and

penalising those that shouldn't be on the list.


For example, we are a growing web development company - some big names under

our belt, including Hyder PLC (intranet), Compaq (multimedia CD using HTML

and Cold Fusion drivers), British Council and Arts Council for Wales.  Of

course we also get involved in less well known, less well paid projects. We

need to survive, and secure our growth)


Essentially our background is technical - Cold Fusion is our tool of the

month, we don't often use Flash Shockwave etc. not if we can find

alternatives, and certainly if it doesn't add value to the site.  In Wales

we have less of the wage issues - and are _very_ lucky with the staff we

have, enthusiastic, continually learning new tricks, always trying to stay a

step ahead.  Myself, with a marketing background, I consider my job is

essentially to keep everyones feet on the ground - the clients need to

remember what their real objectives are (and not their wish list) and

Sequence needs to apply solutions to our clients (not test out our latest

whistles and bells).


Does the above resume make us eligible? We are still small fish really, but

we are the best in our area (arguably).


Who would decide our membership of an Association of Decent Developers (or

whatever it is to be called)  If subscription rates are high to select

membership, then what does that really prove? Our costs are about the most

important element of our success really, so we don't want to have to spend

more to prove a case.


Most of our work comes from clever marketing, referrals and continued

customer returns.  These alone will secure our future and, as Sean says,


> Don't you think the market should be left to sort the

>wheat from the chaff?



Simply flaunting a Certificate of membership of any organisation does

nothing except give ill-web-educated marketing decision makers a different

non-relevant criteria on which to choose a company.


This was a long suppressed rant....must be the weather.

Do I still get an invite to the next Web p**s up?


Allie Symonds

Marketing Manager

Sequence Collective Ltd

Media Centre

Bridge Street

Cardiff

CF1 2EE

t: +44 (0)1222 252555

f: +44 (0)1222 252444

e:

alliesequence [dot] co [dot] uk

w: www.sequence.co.uk

w2: www.virtualcardiff.co.uk - an online feast of all things Cardiff


-----Original Message-----

From: Sean Clark <

seancheadland [dot] co [dot] uk

>

To:

uk-netmarketingchinwag [dot] com

 <

uk-netmarketingchinwag [dot] com

>

Date: 19 May 1998 11:52

Subject: Re: UKNM: State of The Nation 2 - Total rant but worth reading.



>>Moves are already afoot to organise such a professional body. Watch this

space

>>for more details over the next week or two! In the meantime if any one has

a

>>particular interest in being involved in developing the initiative please

let me

>>know.

>

>Excuse my cynicism, but my experience of self-proclaimed bodies such as

>these is that their primary goal is to forward the careers of the

>organisers ;-) Don't you think the market should be left to sort the

>wheat from the chaff? Please feel free to convince me otherwise...

>

>Sean

>

>-------------------------------------------------------------

>

sean clark | seancheadland [dot] co [dot] uk | tel 0115 9551155

>headland multimedia | www.headland.co.uk   | fax 0115 9551156

>cuttlefish          | www.cuttlefish.com   | mob 0468 456338

>-------------------------------------------------------------

>