RE: UKNM: who's updating what and how ??

[Julie Pearce, Mediasurface]

I think you've got an interesting point here Greg. To give over full

publishing rights to "any old Joe" within an organisation would obviously be

a stupid thing to do. And this is where content management becomes a bigger

issue than Word integration, web-based forms and publishing wizards.


This is why access rights and sign-off processes are so important - so that

content contributed to the site is subject to review and sign-off from the

more savvy, and that it doesn't just become one huge free for all.


I think that there is a real business case for moving away from a

traditional print/publishing model where you go through very linear

processes to, as you say, duplicate off-line content.


Here's a thought... working on the basis that, in general, business users

are getting a little bit more web-wise (OK - no shouting please - I didn't

say Mastermind candidates!) and that we're also considering Intranets and

Extranets in this discussion, why should the Web be a place that offline

information is duplicated to? Why can't we think in terms of information

originating at web level for use in other mediums thereafter ?


Jules


Greg wrote:-

> The main point for me is that putting the responsibility for getting

content online in the hands of people who are producing the traditional

content will not always create the best Web content. I think that content

placed online should be created specifically for the Web and fear that

handing content management to people who are only used to using Word will

not lead to the best online content. I agree that this does not always apply

(in instances where you *really are* just looking for duplication of

off-line content), but why not make the most of what the Web has to offer

users?


MEDIASURFACE 2.0

            ENTERPRISE CONTENT MANAGEMENT

                                http:\\www.mediasurface.com

Julie Pearce :: Marketing Manager :: Mediasurface Limited

0171 967 9002

juliemediasurface [dot] com

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