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Subject: Re: UKNM: search engine optimisation specialists?
From: Neil Durrant
Date: Fri, 3 Nov 2000 15:04:26 GMT

>As for affiliate schemes, don't jump into one just because it worked for
> someone else. How and *why* you do this is very important.

Yes, the how and why are crucial but most importantly is the *when*!

Affiliate marketing can be a highly effective marketing method, unyet I
still spend all my time working with US clients as the UK sites seems happy
to mull it over rather than jump in and discover how effective a program can
be for them.

Neil Durrant
www.affiliatemarketing.co.uk
www.affiliate-announce.com
www.affiliatetoolkit.com



----- Original Message -----
From: Tim Ireland <timatdesignercity [dot] com>
To: <uk-netmarketingatchinwag [dot] com>
Sent: Friday, November 03, 2000 12:28 PM
Subject: Re: UKNM: search engine optimisation specialists?


> "Geoff Inns" <geoff [dot] innsatquestico [dot] co [dot] uk> noted:
>
> > WebPosition Gold worked well in my last job - just a piece of software.
> > Also, the more sites that link to you the better your ranking, so an
> > affiliate program helps search placings. An interesting challenge with
> > industrial cleaning products... When Guardian Unlimited was launched it
> was
> > around page 20 on all the search engines. 6 months after the affiliate
> > program, page one on all the search engines. Obviously working hard to
> build
> > an affiliate program right now...
>
> We primarily use TopDog, but software aside you really want to take a
close
> look at who's driving it rather than which software they use.
>
> As for affiliate schemes, don't jump into one just because it worked for
> someone else. How and *why* you do this is very important.
>
> Tim Ireland
> Director of Marketing
> www.designercity.com


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