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Subject:	Re: UKNM: Search Engines digression
From:	Jamie Unwin
Date:	Thu, 1 Oct 1998 15:40:20 +0100

Maybe this is why so may web companies 'focusing on production alone' are going under,
if you charge �500 for a page of HTML, sooner or later someone within the organistaion
is going to question this cost (my 14 year old son/daughter can do this, we
can do this internally etc.) and possibly feel (a) ripped off (b) lose trust in the company due to this ??

>At the end of the day, price is not about cost, it's about
>combination: we charge huge fees for a combination of graphic design
>(generally represented by a natural talent), html (as you say, a
>doddle) and marketing (which, imo, is mostly common sense), but then
>our clients are liable to get millions of pounds of business out of
>it (well, one of them does).
>
>How should we charge, by individual discipline, or the combination?
>My feeling is that if we were under pressure financially, we would
>not be relaxed enough to be able to come up with our solutions.
>
>If I had my druthers, I'd be getting a commission on every sale my
>client makes, on top of payment for the basic cost of each individual
>discipline. But not many clients are set up that way, and the
>majority of those that are don't understand the principle of an
>equitable arrangement based on shared risk, or are interested only in
>joint ventures, which we aren't interested in (we already specialise).
>
>Just my 2cents worth - unless it's measured in bandwidth, in which
>case it's around .0000002cents, or in chargeable time, in which case
>it's around a tenner - your choice.
>
>Felix Velarde
>
>Managing Director Head New Media
>
>[ success is about interaction ]
>[ voice + 44 (0) 171 737 7579 ]
>[ http://www.head-newmedia.com ]

____________________________________________________________
Jamie Unwin : jamie