uk-netmarketing Archive
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Subject: | Re: UKNM: Something for nothing |
From: | Nabil Shabka |
Date: | Mon, 2 Oct 2000 03:02:28 +0100 |
Can't say I'm surprised in the least. People go to sites on a regular
basis that have information/content that they need regularly. The first
thing everyone needs is their own content - email,etc. followed by
tailored info - news, etc.. Interest sites (communities and portals)
would probably be the next type of site and who has time to go to twenty
a day? The next item on the agenda is searching for info that you don't
have bookmarked. After that, you only need sites for a specific purpose
and that is when you would visit it. Or less you are fortunate enough
to take one holiday after another, you're not likely to list expedia or
travelocity as a 'regular' site. You go there when you're going on
hoiday.
My two cents worth.
Nabil
"Zing!n Media" wrote:
>
> First of all, thanks to everyone who replied to my post both on- and
> off-list. It looks like we'll be going ahead with the feature and I'll get
> back to everyone who offered to take part as soon as we've decided on the
> format.
>
> > What _is_ interesting to see is how many sites people really do use very
> > often! Leslie can only name 5, and this is his line of business.
>
> I'm exactly the same and I`m the editor of web guide site!!
>
> When we were building the original version of the Zingin guides we asked
> loads of internet users to list the sites which they used regularly in
order
> to build up a profile of our target user. It was frightening to see how
> many people's list consisted of Hotmail, Amazon, Yahoo plus one or two
other
> hobby-related sites.
>
> Could it be that people tend to find sites using search engines without
> paying attention to the name of the company providing the service. They
dive
> in, grab the info/order the product they want and, perhaps, bookmark the
> site for future reference.
>
> Unlike television programmes or brands of washing up liquid, we don`t have
> to know the name of the company to locate their services and so, when
asked
> to name sites we visit regularly, we struggle to name more than five.
>
> The sheer volume of sites offering the same info/products doesn`t help
> either.
>
> Just my rambling early morning thoughts.
>
> Paul
>
> ==
>
> Paul Carr
> Managing Editor
>
> Zingin.com - The UK's finest internet guide.
> http://www.zingin.com
--
Nabil Shabka
BiblioTech
50 Carnwath Road
London, SW6 3EG
Tel: 44-20-7384 6984
Fax: 44-20-7384 6981
http://www.BiblioTech.net
http://www.schoolmaster.net
http://www.postmaster.co.uk
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