re:UKNM: Demographic info - what to ask?

[salinka]

hi ann,


check out http://www.cpulse.com - you can sign up for free and they will

provide you with a utility tool for polling questions to find out

demographic/marketing info. their pitch is listed here:

http://www.cpulse.com/cpexplained.asp


you can politely ask your users to take a survey and gather the data or

combine it with a promotion of sorts. 


this article, albeit an old one, may help guide you --

http://www.channelseven.com/adinsight/case_studies/1998/arizona_index.shtml


sometimes it's best to hire a good market research company to guide you in

building up a profile about your users/customers. of course, i'm sure there

are a few lurking on this list who might be able to help! :) 


sally

~~~~~~

sally krumholz

senior producer

m|b interactive - new york


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