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Subject: UKNM: How much for broadband content
From: Ian Tester
Date: Fri, 1 Sep 2000 09:20:11 +0100

Hello all!

I'm helping a friend out at the moment on a little project he's working on
with a big animation house . . they're currently trying to move more of
their output to the web, as most of their current market is TV.

The part of the equation they're having a little trouble with is revenue -
they'd be very interested to companre their model against some real figures.

So basically, what they wanna know is. . . how much people are willing to
pay for original webtoons (a word of my own creation!) - a per minute figure
would be best. . .

Any Bunders or other Content Strategists / Broadband Content buyers want to
throw us some ballpark figures? The animation would be either very swift
turnaround (days, not months) and tailored according to need, or off the
shelf. . .

All help appreciated - I hope you all had a good laugh at my "boo - the
afterthought" thang on marketingsherpa.co.uk

;-0

i



Ian Tester, Business Accelerator, EMAP Digital
Exmouth House, Pine Street, London EC1R 0LJ, UK
T (020) 7868 7574 M (07880) 557692 E iantatbreathe [dot] com
___________________________________________
It's amazing what happens when you breathe.
www.breathe.com


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