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Subject: RE: UKNM: Online surveys
From: Laura Hirst
Date: Fri, 15 Sep 2000 14:59:24 +0100

The problem with sample size is that it is all relative, so for example, if
the population you are studying is 100 people then a sample size of 20 is
suffice, however if the sample size is 500000 then you are looking to reach
a much higher sample size in order to make it valid research.

Laura

> -----Original Message-----
> From: Michelle Davies [SMTP:michelle [dot] daviesatras-net [dot] com]
> Sent: 14 September 2000 7:50 PM
> To: uknmatchinwag [dot] com
> Subject: UKNM: Online surveys
>
> Quick question....
>
> We have recently placed an online survey, in a secure part of our website,
>
> which means limited access so only our clients can contribute. What I'm
> interested in is that as samples go '30 being minimum true, 100 being okay
>
> and then 500 being optimum' - is there any info of this kind with 'online'
>
> samples? Same or different? And any stats on optimum % of respondents
> from target sample?
>
> Wisdom welcome.
>
> Many thanks
> Mish
>
> Michelle Davies
> Marketing Manager
> Michelle [dot] daviesatras-net [dot] com


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