RE: UKNM: Online advertorials???

[Richard Bailey]

>From my view the idea of an advertorial seems wrong and the sell out of any

writer.  If it is paid for then it is an advert, if its worth selling then

say it for no money.  Conning the user into thinking that an advert is real

content is not good from a moral stand.  You would hope that the content of

any news, reviews or info site would be honest enough to say when something

has been paid for.  For example the ITC don't let you do that in a TV

program, even product placement has a limit.


Richard Bailey

Internet Sales Executive

www.Godado.co.uk

RBaileyGodado [dot] com

Tel: +44 (0)20 7236 7722




-----Original Message-----

From:

ownerchinwag [dot] com

 [

ownerchinwag [dot] com]On">mailto:ownerchinwag [dot] com]On

 Behalf Of Ben

Rooney

Sent: Thursday, September 21, 2000 04:36

To:

uk-netmarketingchinwag [dot] com

Subject: Re: UKNM: Online advertorials???



Good advertorial.  Hmmm.

That's a tautology isn't it?


Ben


----- Original Message -----

> We all know about printed advertorials, but anyone on the list use or

worked

> with online advertorials?

>

> Are there any case studies or examples of good/bad examples of an online

> advertorial.

>

> Any thoughts on this?

>

> Leslie



~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~

  The biggest, best Chinwag Networking party...ever...

    **27th September 2000**  put it in your diaries now

 RSVP to http://www.chinwag.com/uk-netmarketing/party.shtml

  To sponsor the event email

spareanychangechinwag [dot] com

               generously supported by...

  *** DoubleClick ***      http://www.doubleclick.net

  The leading provider of comprehensive global Internet

 advertising solutions for marketers and Web publishers.

~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~

  To unsubscribe or change your list settings go to

http://www.chinwag.com/uk-netmarketing or

helpchinwag [dot] com