SEM: Paid Search Marketing (PPC) Business Case
Need to convince your boss that paid search marketing is right for your company? Want to be sure you spend your budget in the best possible way? Our Business Case can help - research, tips and information from the experts, with sector case studies to pull it all together. The Business Case for Paid Search Marketing (PPC) is a 25-page examination of how paid search marketing can work for your company.
Contents
We detail the trends, business benefits, costs and resources needed for successful paid search marketing. Includes case studies on the Finance, Retail and Travel sectors. Download our (free) Sample Business Case for a full Table of Contents.
Who this Business Case is For
Our Business Cases are for any marketer assessing strategies to strengthen their marketing activities.