Usability & User Experience Business Case
Need to convince your boss that a focus on usability is right for your company? Want to be sure you spend your budget in the best possible way? Our Business Case can help - research, tips and information from the experts, with sector case studies to pull it all together. The Business Case for Usability & User Experience is an 18-page examination of how usability and user experience can work for your company.
We detail the trends, business benefits, costs and resources needed for a successful, usable website.
Includes case studies on the Finance, Retail and Travel sectors. Download our (free) Sample Business Case for a full Table of Contents.
Who this Business Case is For
Our Business Cases are for any marketer assessing strategies to strengthen their marketing activities.