betapond

SMW REWIND: Sustainable Brands Doing Good [video]

Sustainable in Social

How has social media changed the way brands approach CSR and sustainability initiatives? What challenges and opportunities do they face when using them?

That was the agenda for Sustainable Brands Doing Good by Doing Well in Social, a forum for comment and insight from brand marketers.

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SMW REWIND: Oversharing or Misunderstood? Automatic Sharing in Social [video]

Betapond: Oversharing or misUnderstood?

Oversharing or Misunderstood? Automatic Sharing in Social was hosted by Betapond on Thursday 27th September 2012 at the Advertising & Marketing Hub at Facebook.

When Facebook unveiled Open Graph and made it possible for apps such as Spotify, Netflix or social readers for the Guardian, Independent or Washington Post to share automatically, it divided opinion. “Frictionless sharing” is a great way to discover new stuff from friends but some think it’s Too Much Information.

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Oversharing or misUnderstood: Automatic Sharing in Social hosted by Betapond

When Facebook unveiled Open Graph and made it possible for apps to automatically share what you’re listening to, watching or reading, it divided opinion. “Frictionless sharing” is a great way to discover new stuff from friends but some think it’s Too Much Information. Come along and join the debate...

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Date: 27 September 2012
Location: Advertising & Marketing Hub at Facebook, UK

Sustainable Brands Doing Good by Doing Well in Social hosted by Betapond

How has social media changed the way brands approach CSR and sustainability initiatives and what will the future hold? What challenges and opportunities to brands face as they use new methods? Our panel will include brand marketers and experts who have seen the potential, join the discussion...

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Date: 26 September 2012
Location: Business & Enterprise Hub at The Hub Westminster, UK

Facebook 1 Billion: End of the Beginning or Beginning of the End? hosted by Betapond

Facebook approaches its 1 Billionth user while under the spotlight as never before. A few years ago Facebook was one of many social networks. Now it’s the world’s most important social media platform. On Tuesday at 9am in Unruly, our panel will discuss Facebook’s future.

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Date: 25 September 2012
Location: Media, Mobile and Lifestyle @ Unruly, UK