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More great news from companies who've taken part in the Digital Mission series, with an announcement from live phonecasting service ipadio, who recently returned from the Digital Mission to New York.

ipadio have joined forces with Sport England and Facebook  to encourage more young people to get involved with sport with the announcement of the Community Sports Hub.

The initiative will produce a beefed-up fan page on the social network which will integrate with ipadio's phone-to-web technology to encourage participation. Facebook are putting up in-kind advertising valued at £5m/year until 2013.

Social media is the bread and butter of customer relations management and there's no doubt that for companies, employees who communicate well online hold a certain cache.

Any personal blog or website you have could be owned by the boss and the trouble lies where personal and work collide and whether blogging takes place in the office or at home.

If your blog mentions company-related news, who owns the rights to it, will be difficult to ascertain. In theory, working for a prominent organisation and mentioning their developements within your personal site is treading on terra-infirma. Should the site become successful, things get even more complicated. Once revenue is involved who gets a share of the profits?

If you're a struggling start-up, self employed, or an entreprenuer, you could find yourself the lucky recipient of some free office space for the next 3 months, courtesy of those nice people at eOffice.

They're giving away £100,000 worth of free office services to 100 UK companies. That's £1,000 worth of free services that could be going STRAIGHT to your organisation.

According to a survey from PR firm, Burston-Marsteller reported in Mashable, blue chip marketers favour (or should that be favor) Twitter over Facebook and blogs for that matter.

In numbers:

• 54% are on Twitter
• 32% have a corporate blog
• 29% have a Facebook fan page

Despite recent criticism of Facebook's advertising, the inclusion of fan pages is reportedly providing clickthrough rates of 6.49%, but as a new feature this could be a honeymoon period.

Twitter is dominating social media-related headlines in the same way Facebook did last year, but a report by Chubby Brain for Sun Startup Essentials pegs investment in Twitter-related start-ups at a touch over $23m in 11 different companies, including the UK’s own Tweetdeck. The data was collated at the end of June so doesn’t include £100k raised by political tweetmongers, Tweetminister.

There are many reasons why the strategic use of social media can advance your career, building your reputation, garnering links with key contacts amongst others.