Apps - What's your Strategy?
Event Info
Description
Register:
http://www.mashupevent.com/apps-whats-your-strategy-event
This event will help people in strategic marcomms roles understand
the key challenges with respect to apps and identify the building
blocks of an app strategy.
- What are the platform choices?
- What are the app store choices?
- What devices should you support?
- Do you need location support?
- Should your app support payment?
- How will you market it?
- How do you measure ROI?
mashup*
is bringing together several industry experts and specialist developers
to help demystify, clarify and explain the issues around the rapidly
emerging Apps channel.
**Demo opportunities are available at this
event. Time to demo to the full seated audience and during networking
time. Please contact emma
mashupevent [dot] com for further information.
Venue:
Ogilvy UK Offices
Program:
18h00 - Registration (tea/coffee & biscuits)
18h30 - Speakers/Panel
19h00 - Panel/Q&A
20h10 - Networking & Demos
Price: £35 + VAT includes food and drinks
Speakers:
Jon Moore, Guardian News and Media
Gerd Leonhard
Vikki Chowney
Taron Maberry, Head of Retail Applications, BT
Charles Weir
Mark Curtis
For more info and to register/ pay:
