Sun Goes Scrumping, Bites Apple TV Ad Parody

The Sun - UK's Best Handheld CampaignYou've got to hand it to The Sun for its latest set of ads. Taking firm aim at Apple and harnessing the full wit of it's sub-editor's headline legendary word smithery to great effect in these parodies created to celebrate The Sun's 40th birthday.

The ads are beautifully pitched avoiding invective and taking a tongue-in-cheek approach,

"The Sun has been the UK's best handheld for 40 years. Top news, sports, photos, gossip and games in an easy-to-share format. No waiting for pages to load, no contract, no losing reception. There's no substitute for the Sun."

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Sun StartupEssentials: Make IT Scale

Make It Scale seminars exist to help facilitate networking and knowledge sharing amongst entrepreneurs and innovators that are on the path to building thriving new businesses.

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Date: 27 November 2008
Location: Sun CBC, UK