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CIPR Social Media Conference 2012

Demonstrate ROI & Cleverly Manage The Customer Lifecycle With Email Strategies Which Work Together With The Wider Marketing Mix: Customer-Centric, Targeted & Relevant Emails A One-Day Conference & Networking Event - 14th November 2012 - Grand Connaught Rooms

Part of the Digital Cream Chicago roundtables, this participatory, attendee-driven discussion will focus on the various facets of developing and implementing a successful social strategy.

Part of the Digital Cream Chicago roundtables, this participatory, attendee-driven discussion will focus on the strategies and techniques needed to move various marketing channels into a truly integrated, streamlined marketing campaign.

Part of the Digital Cream Chicago roundtables, this participatory, attendee-driven discussion will focus on the strategies and techniques needed to move various marketing channels into a truly integrated, streamlined marketing campaign.

Part of the Digital Cream Chicago roundtables, this participatory, attendee-driven discussion will focus on the common issues, themes and challenges faced by managers and organizations in structuring their digital marketing capability.

Part of the Digital Cream Chicago roundtables, this participatory, attendee-driven discussion will focus on the strategies involved in building and maintaining great online experiences for customers.

Part of the Digital Cream Chicago roundtables, this participatory attendee-driven discussion will focus on the different types of conversion & measurement used, as well as tools, strategies & processes employed for improving conversion rates.

eCommerce Expo is the UK's number 1 event for ecommerce, covering every aspect of selling online. Including every phase of the ecommerce cycle, eCommerce Expo covers Digital & Mobile Marketing, eCommerce & mCommerce, Payment & Security and Delivery & Fulfilment.

Internet World is Europe's largest event for doing business online, and covers every aspect of digital in 6 dedicated forums; Social Media World, Cloud & Hosting World, eCommerce World, Content Management World, Digital Marketing World and Mobile World.

This course will cove a range of prevalent issues including identifying costly mistakes, using appropriate behavioral targeting, integrating email with your offline activities, and assessing your newsletter effectiveness. You will leave the day with a sharpened email strategy having reviewed the effectiveness of your email communications.

This course will cove a range of prevalent issues including identifying costly mistakes, using appropriate behavioral targeting, integrating email with your offline activities, and assessing your newsletter effectiveness. You will leave the day with a sharpened email strategy having reviewed the effectiveness of your email communications.

If you’re new to digital (or marketing), this course is ideal. A two-day digital marketing academy, we’ll introduce you to a wide range of digital marketing and e-commerce staples. The art, the science and the revenue – you won’t find a better introduction or a more solid foundation in digital marketing.