events

Dr. David Stillwell is Science Director at Cambridge Personality Research, and will be speaking at Chinwag Psych on May 9th. Concluding his discussion on Neuromarketing, which began with an analysis of EEG, he looks at the alternative...

Functional Magnetic Resonance Imaging (fMRI) uses huge, million-dollar magnetic scanners to see your brain without having to cut it open.

Resolution is relatively high – down to the millimetre range. It can also view deep brain regions as easily as areas on the surface. But it’s not without limitations.

Admonster OPS, April 23,  takes place at Etc Venues, 200 Aldersgate, London, and one lucky Chinwag reader will be attending free.

Admonsters OPS have given one ticket worth £395+VAT. The competition closes on April 12th - see below for entry details.

Can't Wait? Admonsters OPS have given us a discount code for all you readers of 15% off.

Chinwag Psych (@ChinwagPsych) is coming to London on Thursday May 9th.

It is a conference and online publication covering psychology, neuroscience and machine learning for business and marketing.

We have some super special speakers to share with you Leigh Caldwell, William Higham, David Stillwell and Benjamin Ellis.

With February behind us, we are eagerly looking forward to our next Social Media Week, set to take place September 23-27, 2013! And we want you to experience it in a new way.

What if you had the chance to travel to one of our host cities this SMW September? Imagine joining amazing conversations, seeing iconic venues in London, Bogota and more while meeting innovators from all around the world? Thanks to our new Travel Award Program, powered by Nokia, you could do all that and truly have an international SMW experience!

Insight and ideas drive Thinking Digital, an annual conference with a reputation for attracting the best thinkers and speakers.

The sixth event takes place between 21-23 May at The Sage Gateshead, and one lucky Chinwag reader will be attending free.

Thinking Digital have given one ticket worth £275+VAT. The competition closes on April 30th - see below for entry details.

Can't Wait? Thinking Digital have given us a discount code for all you registered users of over 15%. 

Dr. David Stillwell is Science Director at Cambridge Personality Research. He will be speaking at Chinwag Psych on May 9th, but here’s a preview of his thoughts on the role of tracking Neuromarketing.

Science fiction tells us brain reading is inevitable, but current methods are woeful at providing anything but the most basic insights. The Guardian reports on ad men using brain scanners, while companies such as NeuroFocus use caps covered in electrodes (EEG) or magnetic scanners (fMRI) to find out what we’re really thinking.

Doing Business in the USA was a highlight of SXSW Interactive, demystifying what’s involved and letting digital entrepreneurs connect in the grand arena of Austin City Hall.

A welcome from Mayor Leffingwell (@TheLeeTeam - yes, he's on Twitter) started the day, with the Brits thanked for bringing the rain with them.

Enterprising Fashion was a one-day event bringing together experienced entrepreneurs, recent startups and individuals eager to join the fashion industry.

The Centre for Fashion Enterprise (CFE) is London’s pioneering business incubator that supports and nurtures emerging fashion design talent.

Professor Karen Pine is part of Chinwag Psych. She has previewed the event by talking about her project, Do Something Different.

I told a story recently about Mr. West, a teacher whose geography field trips consisted of him telling pupils, “Get as far away from this classroom as you can.”

My friend Jon was one of those pupils. At the age of 12 he and his mates hitchhiked 120 miles to Norwich. Mr West had told the boys to call him and reverse the charges. Yet when the operator announced the caller’s name and location, he refused the call.

Enterprising Music brought together entrepreneurs, start-ups and individuals eager to join the music business.

Where is technology taking us? 4G will bring high-speed broadband to mobile devices, frictionless sharing is already here, but it all good news for the next generation of music entrepreneurs and where are the next big opportunities? Panel discussion and Q&A.

There are many psychological drivers that govern the way we share, says Natalie Nahai, aka The Web Psychologist. These subconscious principles can be useful in creating compelling content. Here, ahead of her appearance at Chinwag Psych, she examines three of the most effective:

Social Validation

Social validation refers to our desire to develop ‘meaningful social relationships, and retain a favourable self-concept’ [1].