First Tuesday: Social Media Strategy: Yes, no, why, how?
Description
Let's face it, ignoring "social media" is like ignoring the
impact of any previously introduced mass medium. The newspaper, the
radio or the tv was faced by equal scepticism. Social media will soon
be a marketing term as accepted as the 4 P's. You can either wait and
be the last to join this revolution, your company will be forced to
join sooner or later - or you can come along to this Executive
Masterclass and learn how to stay ahead starting now!
In this intense and to-the-point 45 min masterclass - using real life
examples and case studies from brands we know - with an interactive
Q&A session where you can ask your question, Eb Aderyeri, Digital
Director at Lewis PR will be our mentor and guide.
Lewis PR is firm behind some of the world's most progressive online
brands like SecondLife, Salesforce.com and BT. No matter how much or
how little you know from before about social media Eb will bring
everyone up to speed on the basics before he moves on to the core of
the talk which is about the your Social Media strategy. What is it and
do you need one? Yes, no. If so why, why not?
Eb will in this session provide you strategic advice on how to
implement digital tactics within marketing and PR campaigns as well as
advice on tools to measure and track success.
