Webinar: Social Media Engagement for Retail
Description
Effective Social Media Engagement for Retail Retail is one of the most active industries in terms of social media engagement. Retail brands respond to, on average, 60% of Facebook Page posts, and the top 10 individual Facebook posts on UK retail sites in July generated a massive 468,000 Likes, shares and comments from customers.
The opportunity for retail brands to use social media to generate sales and build customer relationships is huge, but so are the risks. Badly managed complaints, misjudged marketing campaigns, hacked accounts and disgruntled staff have led to some very public crises for retailers.
In this fascinating 1-hour webinar, we’ll explore how Boden Clothing and Ford Retail are rising to the challenge of social media engagement. With hands on experience of the fashion, travel, transport and finance sectors – our guest speakers will tackle all the big questions.
Register Here Retail is one of the most active industries in terms of social media engagement. Retail brands respond to, on average, 60% of Facebook Page posts, and the top 10 individual Facebook posts on UK retail sites in July generated a massive 468,000 Likes, shares and comments from customers. The opportunity for retail brands to use social media to generate sales and build customer relationships is huge, but so are the risks. Badly managed complaints, misjudged marketing campaigns, hacked accounts and disgruntled staff have led to some very public crises for retailers. - See more at: http://oursocialtimes.com/event/social-media-retail/#sthash.w9x8JRWF.Retail is one of the most active industries in terms of social media engagement. Retail brands respond to, on average, 60% of Facebook Page posts, and the top 10 individual Facebook posts on UK retail sites in July generated a massive 468,000 Likes, shares and comments from customers.
The opportunity for retail brands to use social media to generate sales and build customer relationships is huge, but so are the risks. Badly managed complaints, misjudged marketing campaigns, hacked accounts and disgruntled staff have led to some very public crises for retailers.
- See more at: http://oursocialtimes.com/event/social-media-retail/#sthash.w9x8JRWF.dpuf
