Digital + social + PR + content x paid = success

Event Info

Mon 23 Feb, 2015 from 6:30pm - 8:00pm

London

Chartered Institute of Public Relations, 7837 050 256 Chartered Institute of Public Relations, 52-53 Russell Square

London, WC1B 4HP, UK

Cost: Donation

Event Website

Description

With Farhad Koodoruth, Co-Founder, Threepipe

Online marketing channels are not silos. Any successful PR professional must work in today's reality which is that earned, owned and paid-for media must work together to deliver a successful integrated campaign.

At the first Social Short of 2015, Threepipe's Co-Founder, Farhad Koodoruth (@FarhadKoo), will break the taboo on paid-for content, sharing his team's approach to linking up so-called traditional PR activity with content, social media, SEO and digital marketing.

Pricing

In 2015, 'Social Shorts – London' is raising money for Practical Action, a charity that uses technology to challenge poverty in developing countries. Instead of paying a fixed price, each ticket requires a donation. Please donate what you can.