uk-netmarketing Archive (2011-2015)

[uk-netmarketing] Flexible Email Marketing Solution

[uk-netmarketing] Flexible Email Marketing Solution

mark lesbirel mark.lesbirel at creativematch.co.uk
Sat Feb 25 10:35:18 GMT 2012


Hi John

I would look at building your own. It¹s not that onerous and you can build
in features you need without bloating it out to compete with a service.

There are some other advantages too, as your servers would only be sending
for you, and you can allocated them on a client by client basis if required.

We did this and still use the system 10 years on, and although we¹re no
longer in the email delivery market, faced with your quandary I would still
consider it.

Mark 







On 24/02/2012 17:50, "John Braithwaite" <john at ergodigital.com> wrote:

> Hi All
> 
> I've seen a good number of email systems in my time and, generally speaking,
> they seem to fit into the 'light and plug and play' (i.e. Mailchimp) and the
> 'all inclusive' (i.e. DotMailer).
> 
> I really just want one email system which can do both... the light ones often
> don't have API access, are a little too basic, can't do automations etc. (but
> actually, generally have better editors / UI then that bigger systems).... the
> heavy ones have loads of bells and whistles but at a large price...
> 
> So, I'll be open with you, I get stuck. Smaller clients I essentially have to
> deal with 'wot they got' and have no chance of converting them (with small
> budgets and list sizes) to a larger system... so I end up dealing with a
> multitude of suppliers and all their little foibles (and, don't they have a
> few ;-)
> 
> I suppose I perhaps want the impossible - a more fully featured and flexible
> system where I can get smaller clients on as well as servicing the larger
> ones.
> 
> Anyone got any suggestions? Please, just thoughts to the list and no direct
> sales pitches.
> 
> 
> John Braithwaite
> Ergo Digital Ltd - Giving You Many Happy Returns!
> 
> 01962 605 000 (new number!)
> 07977 272752 
> 
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> 
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Mark Lesbirel


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