uk-netmarketing Archive (2011-2015)

Yes it reminds me of an approach from an unmentionable (but well know agency) to a client of mine last year:
'Can we pop a little file on your website, we'll pay you 5p per unique tracked visitor'

This site was in a very specific vertical... with high ticket visitors for brand advertisers.

Of course I said 'no' but others I am sure have said yes... and the consumer has been none the wiser. So, regulation was inevitable.


On 24 May 2012, at 22:19, Steve Masters wrote:

> Rob Caller: “For my part - it is making everyone and i mean "everyone" in this industry, many of whom have given no time or consideration at all to the legality or ethic or morality of their practice, a bloody good shake.
> If you weren't doing anything malicious, anything dodgy, or anything exploitative, you're really probably going to be alright.
> A bunch of people who have written up no better alternative structure for what they believe would be a "good law" ”
>  
> Rob, I agree with your post with regards to zombie cookies and marketers but I disagree with the comment above.
>  
> The whole reason the cookie law exists is because of the cavalier attitude of the advertising industry, while the people paying the price are EVERY website owner, the majority of whom are not doing anything wrong. They are now faced with the expense and hassle of implementing a traffic-damaging warning on their websites to effectively warn people about ALL cookies, thanks to intrusive marketers who have nothing to do with those actual websites.
>  
> Steve Masters
>  
> ~~ Chinwag Jobs: Find your perfect new job or next team member ~~
> 
> Chinwag Jobs is the leading specialist recruitment website for digital
> roles in the UK. Used by major companies such as BBC, Electronic
> Arts, Kingston University as well as the majority of recruitment
> agencies who place staff in the sector.
> 
> Take a look through our listings or register to advertise your
> own vacancies today.
> 
>>> CHINWAG JOBS: http://jobs.chinwag.com
> ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
> You're subscribed to uk-netmarketing to change your options or
> unsubscribe: https://mm.chinwag.com/options/uk-netmarketing
> 
> uk-netmarketing discussion list is powered by http://chinwag.com

John Braithwaite
Ergo Digital Ltd - Giving You Many Happy Returns!

01962 605 000
07977 272752 

W: www.ergodigital.com
E: john at ergodigital.com
T: twitter.com/johnnymb
L: linkedin.com/in/johnmbraithwaite 

Latest Blog: 
'Why You Need a Mobile Website'
http://ergodigital.com/why-you-need-a-mobile-website

Office: 2nd Floor, Pinewood, West Ham Lane, Basingstoke, Hampshire, RG22 5EE




-------------- next part --------------
An HTML attachment was scrubbed...
URL: http://mm.chinwag.com/pipermail/uk-netmarketing/attachments/20120525/197c8ffb/attachment.htm