uk-netmarketing Archive
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Subject: | Re: UKNM: longer question re pr |
From: | Phil Rooke |
Date: | Thu, 13 Aug 1998 11:11:39 +0100 |
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>Has anybody else seen any well "placed" stories recently? That is, stories
>that were picked up by most of the trade papers and one or two nationals?
>
>Cheers
>Sean
When Football 365 launched it recieved massive publicity, I think every
quality paper covered it ranging from 1/2 page in the Guardian to smaller
articles in the Sunday Times and Telegraph. Certainly all the marketing &
media press placed several articles about the proposition.
At the time we were carefully managing what would be covered when so that
we always had a new story from Fundraising to launch and beyond. Our PR
people had to do allot more than just PR releases.
Phil
Philip Rooke
Sales Director
Carlton Online Ltd
25 Knightsbridge
LONDON
SW1X 7RZ
Tel: 0171 663 6344
Fax: 0171 895 9505
Replies
Re: UKNM: quick question re pr, Nick Gilbert
UKNM: longer question re pr, Sean Phelan
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