RE: UKNM: Industry Bodies...

[Emma Holyer]

UKODA was established in May this year and the 13 founder members are

Reading Room, Absolute Internet, Blackpig, Blueberry.Net, 64k, AKQA,

AnswerThink, Clockwork Web, Fernhart, Razorfish, SP New Media and Wicked

Web.


The inauguration of UKODA came about following a report from Reading Room

that uncovered high levels of dissatisfaction with some Web development

agencies.  70% of their clients were unhappy about their previous web design

agencies and 63% felt it was due to a lack of professional standards.


To maintain professional standards those who wish to join UKODA have fulfil

four mandatory requirements.  Companies must be either a partnership or

limited company, over two years old and have three written client references

from the past year of trading.  All members also have to have full indemnity

insurance.


If you're interested in knowing more give Zo� or I a call at Midnight

Communications on 01273 666200 or if you're interested in joining contact

Richard Dinnick at Reading Room on 0207 734 9499.



-----Original Message-----

From: will simmonds [

willseuropean-internet [dot] com (mailto:willseuropean-internet [dot] com)

]

Sent: 23 August 2000 17:44

To:

uk-netmarketingchinwag [dot] com

Subject: UKNM: Industry Bodies...



To the best of my knowledge there are currently three Industry Bodies who

will

approve/certify New Media Agencies / Web Design Agencies etc.  They are

UKODA,

BWDMA (British Web Design and Marketing Association) and Clicksure.


I am all for measures that get rid of some of the cowboys in this industry

but

paying out hundreds and thousands of pounds to join all three of these

agencies

is overkill.  I am not sure there is even room for three Industry Bodies, in

which case which one will survive?  This is a three horse race with no form

or

odds to measure against - who is most likely to be the winner?

Does anybody have any experiences of any of these people?  And if so are

they

getting any ROI?


--

Will Simmonds ~ Marketing Manager

European Internet Technologies Ltd.


Tel  + 44 (0)1865 728001

Fax  + 44 (0)1865 728004

http://www.european-internet.com



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