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Subject: | UKNM: www.cheekybuggers.com or FindWhat Indeed ? |
From: | nick berry |
Date: | Tue, 5 Dec 2000 18:04:14 GMT |
Hi
How do you know if you can trust the traffic reports you get on paid search
engines ? This seems to be a very cost effective (albeit slow, tiresome and
unglamourous) way of generating traffic. I've opened 10 accounts over the
past week ago and the results are, as I would expect, trickling through.
That is with the noticeable exception of www.findwhat.com, which is
providing a raging torrent of traffic - 93 clickthroughs in 4 days at a cost
of �28. Has anybody heard of them ?
Normally I would rejoice at any sign of return on my efforts, but there are
2 distinctly fishy things about the findwhat results. Firstly, 15 of my 27
keywords have been clicked on. The most that any other engine has yielded
yet is about 4. Secondly, and most damning, apparently 7 people have
searched on, and clicked, the keyword 'advertwizard'. Naturally I am proud
of the brand we are building, but this is the booby keyword that I added in
case of emergency rather than expectation.
Now that Inspector Morse has died, Don Beech has fled to Australia and
Hercule Poirot is still Belgian, who can I turn to to help me work out
whether I am being had ?
yours
nick
Nick Berry
Marketing Manager
AdvertWizard - 'Internet Advertising Made Easy'
nick [dot] berryadvertwizard [dot] com
Tel: +44 (0) 208 591 1125 ext 223 mob: 07715 748894
www.advertwizard.com
AdvertWizard is a free website promotion service that makes internet
advertising easy, instant and effective for businesses of any size
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Replies
UKNM: Re: www.cheekybuggers.com or FindW, Clare Ivatt
Re: UKNM: www.cheekybuggers.com or FindW, Alex Bainbridge
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