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Subject: RE: UKNM: RE: Ideaz
From: Tony Newland
Date: Wed, 10 Jan 2001 18:31:23 GMT

nice to see both the e-commerce ideas off the top of your head were "sticky"
john, floor varnish and tacs, sticky geddit? ok I give up, am going to the
pub.

> Tony Newland
> Advertising & Sponsorship Manager
> Rainbow Network Plc
> phone: 0207 278 1105
> fax: 0207 713 7732
> web: http://www.rainbownetwork.com
>
> Any opinions expressed in this message are those of the author only and do
not necessarily represent the views of RAINBOW NETWORK PLC.
>
>


-----Original Message-----
From: John Braithwaite [JohnBatGBGdirect [dot] com (mailto:JohnBatGBGdirect [dot] com)]
Sent: 10 January 2001 17:44
To: uknmatchinwag [dot] com
Subject: UKNM: RE: Ideaz


Ray Said:
In my experience, far from producing mediocre ideas, ten mediocre people
working in a team with the right approach can produce far more meaningful
and useful ideas than any number of prima donnas working alone.

JB writes:
I disagree Ray (for a change!). I think people with genuine Creative and
Applicable Business Ideas are very hard to come by. IMHO part of the problem
with the dot-com boom was that people weren't creative enough. All they were
doing was rushing to fill in the gaps ....

"anyone selling floor varnish online?"
"no"
"Quick, knock up a business plan. There must be someone dumb enough to
invest in it!"

"anyone selling tictacs online?"
etc.

Perhaps they would have done better thinking beyond taking what they know of
the world online and consider what could be delivered online for the work.

Teams are great for implementing ideas, not creating them.

J
(Did anyone notice that I used a 'z' in 'ideaz' to make it see all 'New
Media'? Cool, eh?)


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