UKNM: Re: UKNM Digest V1 #745

[Arjo Ghosh]

Date: Thu, 09 Nov 2000 14:03:28 +0000

From: Charles Meaden <

cmeadendigitalnation [dot] co [dot] uk

>

Subject: Re: UKNM: Webposition Gold Vs manual submissions


At 10:55 09/11/00 +0000, you wrote:

>Could you pls let me now your opinions on Webposition Gold, is it really

>that easy?  I have my doubts, but i would like to know your ideas.


You doubts are well founded. Software such as WPG is used by many people who

want a low cost, low overhead approach to SEO. The results can sometimes be

encouraging but in sectors which are highly competitive (all most all now!)

you cannot rely on this approach alone. The reporting does not cover UK or

European versions of engines and the SEs change ranking methodology so

frequently you need to really understand how each engine works and why some

are more volatile than others.


Additionally the recent changes in Yahoo, Looksmart and Inktomi (which feeds

many engines) moving to paid for listings cannot be catered for using

software, someone has to keep track of this.


WPG can help with page analysis and general reporting but in our experience

can't beat (unfortunately laborious) manual page optimisation.


Arjo Ghosh


--


Bespoke Promotions

Specialist search engine promotion services

-------------------------------

Check your position for Free!

http://www.bespoke-promotions.com

Tel: +44 (0) 1273 683 404



~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~

Spending too long reading these emails and not enough time working?

Could be time for a new job. For all the best jobs in IT, New media,

        and E-Commerce, come to RevolutionVisit

           at London Olympia 2 24/25 November.


     See http://www.revolutionvisit.com/1 to find out more.

~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~

  To unsubscribe or change your list settings go to

http://www.chinwag.com/uk-netmarketing or

helpchinwag [dot] com