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Subject: Re: UKNM: Brand-building banners
From: Ashley Pomeroy
Date: Mon, 20 Nov 2000 16:25:25 GMT

>>>>Yes banners are a pain in the arse and, yes, they do take up bandwidth
but, then again, TV ads have been interrupting programmes for years.<<<<

There is no comparison, though. A banner ad is a little itty-bitty
flashing image at the top of a webpage, whereas a television advert is a
full-screen, full-motion sound and video-fest. It's not as if television
adverts exist as tiny little boxes at the top of regular television
programmes. Or that banner adverts exist as full-screen pop-up flash
windows that interrupt the site for ninety seconds.

-
"In the land of the blind, the blindest man is king"
Ashley Pomeroy - arpatslab [dot] org - http://www.ashleypomeroy.com/

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