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Subject: Re: UKNM: Average site visit durations
From: Andrew Smith
Date: Tue, 28 Nov 2000 19:07:52 GMT

Thanks to you and others who have responded - very helpful.

----- Original Message -----
From: will rowan <willatthecustomer [dot] co [dot] uk>
To: <uk-netmarketingatchinwag [dot] com>
Sent: Sunday, November 26, 2000 3:23 PM
Subject: Re: UKNM: Average site visit durations


> Andrew
>
> Media metrix gives a usa top 10 for stickiness in September - from 100 to
> 350
> minutes over the calendar month
> http://www.mediametrix.com/data/metrixcentral.jsp?language=us#5b
> These sites all look to have inherently 'sticky' activities - how often do
> your client's visitors return during a month? Clearly at 11 minutes
average
> visit length they're not that far off the .com top 10. (Media metrix
doesn't
> reveal how often their top 10 sites are visited)
>
> Will
>
> ---------------------------------------------------------------------
> If you need an E Commerce answer, ask the customer first
> E AskatTheCustomer [dot] co [dot] uk www.TheCustomer.co.uk
> T 0700 2 878 663 [0700 Customer] FireTalk 'TheCustomer'
> -------------------------------------------------------------------------
> Andrew Smith wrote:
>
> > I seem to remember reading somewhere about average site visit duration
for
> > the Web - could be mistaken,
> > but it was something like around 1 minute.
> >
> > We have client with av site visit length of around 11 minutes - which
> > strikes me as quite good.
> >
> > Anyone have any thoughts/insight into av site visit durations?
> >
> > Cheers
> > Andrew


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