Re: UKNM: Unsolicited Email

[Charles Meaden]

>These were all collected from email response forms, but without an

>opt-in clause.

>

>Does anyone on the list know whether they can be used in any way, e.g.

>to announce the relaunch of the site, to offer product trials etc.What

>is the legal position, and what is the accepted practice for this.


Ideally your client should change all the forms on their web site, so

that people have the chance to opt in.


However in the meantime, they should do the following when they

send out any mailings


1) Let the recipient know how to unsubscribe from any mailing

2) Let the recipient how their address was obtained.


Both of these should be promiently displayed at the top of any

mailing


Regards


Charles Meaden

===========================================================

Digital Nation (UK) Ltd    http://www.digitalnation.co.uk

          Intelligent Internet Marketing Solutions

        Charles Meaden            Managing Director

Tel: +44 (0)181 864 5420        Fax: +44 (0)181 864 2467

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cmeadendigitalnation [dot] co [dot] uk (mailto:cmeadendigitalnation [dot] co [dot] uk)

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