UKNM: Yahoo! (and then some)

[Tim Ireland]

I've said it before, and I gonna say it again - Yahoo have really cleaned up

their act of late.


This was a bit of a bunger, though:

"Yahoo!'s newest ads have evoked angry responses from some college students

nationwide.

The ads, promoting Yahoo! messenger and Yahoo! mail, were designed as part

of a campaign targeting college students. The ads were distributed to

college newspapers nationwide, said Jackson Holtz, Yahoo! spokesperson. They

were designed to be kind of quirky, edgy, and different, he said.


However, Yahoo!'s first ad, "Stoney- get over here quick! She's about to

take her top off. - Bob," was one that did not impress some Ohio University

students."


http://thepost.baker.ohiou.edu/archives3/oct00/100200/news1.html


Tim Ireland

Director of Marketing

www.designercity.com



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