RE: UKNM: Usage statistics - the truth?

[Calladine, Dan]

Bob,


I've sent a more detailed answer to your hotmail, but if anyone else is

interested, the company I work for, Engage, has a service that can audit the

number of unique visitors to a site.


As a pioneer in Web metric analysis and auditing, Engage IPRO has the

experience to deliver the most comprehensive and reliable insight into

what's really going on with a Web site and its visitors. By focusing on what

happens when traffic arrives at a site, I/PRO offers a complete range of

services, from basic auditing to advanced customer analytics.


This includes Audit Services that provide the industry's leading monthly

verified, third party reports on site traffic patterns and audience

activity, including measures of unique visitors, reach, frequency, duration

of visit, and average pages requested per visit. I/PRO's in-depth audit

reports enable sites to validate their success in driving traffic, while

reassuring advertisers, investors and partners that they're reaching the

correct audience.


Engage I/PRO provides over 100,000 reports to over 350 leading online

marketers each month, tracking over 7 billion page impressions and

processing over 5 terabytes of information.  A global company, we have

offices in San Francisco, Chicago, New York and London serving every country

in the world.


If you'd like to know any more (and apologies again to everyone for such a

shameless plug), please email me.


Dan Calladine

Engage Analyst

dcalladineengage [dot] com

------------------------------


Date: Thu, 12 Oct 2000 11:40:39 GMT

From: "Bob Smith" <

bbob909hotmail [dot] com

>

Subject: UKNM: Usage statistics - the truth?


Looking through the archive there are lots of programs that can analyse our

log files and give us a summary. However, how do people actually find out

the number of unique visitors to their sites? We can see sessions, but it

seems that some ISP visitors create dozens of sessions each time they come,

such as Freeserve and AOL, which surely skews the results? I've seen reports

of sites that say how many unique visitors they get per month but they must

be using something other than analysing their log files.


Any help here?


Thanks


Bob



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