Re: UKNM: Search Engines

[kwhittaker]

Ray,

    I have been noting your very well measured and intelligent replies to

the " I hate banners " campaign for some little time now. In fact I have

beeen so impressed by some of your arguments recently I very nearly laid out

some of the folding stuff to join in myself.


Then it starts to get complicated, which company? Who represents value for

money?


I noticed that we all got "spammed" by a company called Adictive , just last

week. A quick look at their site claims some 13 Million page impressions per

month.


A quick look around their site. It might just be me but as far as I can see

there is not one single paying banner on any of the listed sites( not served

by them anyway ). There seems to be a few for adictive itself.


Recently there was quite an amusing thread on various sources asking if

anyone was actually benefitting from


Altervista`s much publicised but mysteriously bashful " unmetered" access.


My question is , could anyone actually own up to the benefits of Adictives

much praised ( on this list anyway ) Internet advertising service ? Just in

the interests of accuracy, the benefits of a financial nature would be

helpful.


Just for the record I happen to know that this is all a load of b******.

So Ray in short, how does one know the difference between the " real article

" and the " cowboys". I think we should be told!


By the way, I shall be attending tomorrow night and if you work for Adictive

my real name is........


On Mon, 25 September 2000, "Ray Taylor" wrote:


>

>

Chris Meachin <cmeachinagency [dot] com> said:

>

> > 1. Banner advertising (though not necessarily *all* placement

advertising)

> > sucks and will go the way of the dodo.

>

> Have I missed something here? Doesn't / didn't Agency.com represent

British

> Airways (among others) for banner advertising placement?

>

> Or for "banner advertising sucks" should I read "we couldn't work out

quite

> how to do banner advertising so we just came up with some glib excuses

> instead"?

>

> I think we should be told!

>

> Ray Taylor



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