tv

social media, marketing, digital, monitoring, communities, measurement, pr, public relations, customer insight, social crm, social shopping, b2b, location based marketing, tv, mobile, social gaming, Dubai, Middle East

Audience / Intended for: heads of marketing, marketing managers, heads of pr, agencies, brand managers, online marketers, digital marketers, social media platforms, broadcasters, mobile

Keywords: social media, marketing, digital, monitoring, communities, measurement, pr, public relations, customer insight, social crm, social shopping, b2b, location based marketing, tv, mobile, social gaming

Social TV offers the promise for advertisers to combine the quality content and wide reach of broadcast TV, with the engagement factor of social media. What are some of the opportunities that Social TV will bring to the table? Join our panel of brands, agencies and analysts to explore what the new social world means for TV advertising.

How can you manage the conversations, what platforms work best? How can you build a community around your programme? Can you integrate social into your programming content? We will look at the best practice across TV and social media and the emerging world of social TV. Join us for a spot of lunch and discussion with our expert panel. RSVP now!

Digital Hollywood New York: Media Disruption: TV, Film & Video, Magazines, News, Books, Games, Commerce & Advertising. Digital Hollywood has multiple tracks on each day, and attendees will be free to move between them. There will be from 4 - 7 concurrent sessions - depending on the Day.

At this mashup* event we'll be discussing, debating and demoing how the arrival of true convergence is driving the need for seamless media access across multiple consumer devices. Now that there is so much video available online, the TV industry is forced to ask if the internet is the TV platform of the future.

We are watching more TV than at any time in the last five years. That statistic is usually followed by 'despite the rise of the Internet'. We're in the opposite camp. We believe TV viewing is increasing because of the Internet...

Bowling and drinks at the vintage 50s themed bowling lanes in Bloomsbury. For people who work in media (film and video, advertising, tv, digital, new media)

A chance to mingle and make friends in an informal environment. It’s an event for established people who work in film, tv, advertising and digital.

A one hour workshop showing how brands can engage directly with their audiences within the social media environment using their own broadcast assets.

Are you surviving? But want to thrive? You know how to create content but do you know how to sell it effectively? This workshop from Media sauce, Own -it and Skillset will look at how you can exploit your IP rights globally and across multiple platforms from traditional broadcast to mobile devices.

'What Now? (Surviving and thriving in a rapidly changing industry)' A unique evening with a panel talk followed by an open mic discussion and networking. Speakers include: Ben McOwen Wilson (Director of Online, ITV), Claire McArdle (4ip Digital Commissioner, Channel 4) ,Paul Banham (Digital Creative Director, J.W.T.)

New for 2009, the TV Entertainment Forum is the next step in Broadcast’s hugely popular genres series. The forum will unveil the content requirements and budgets of key commissioners, reveal international opportunities and celebrate creativity in the diverse, rapidly changing entertainment genre.